A warm welcome goes to the newest member of the Google Family (wish I were related LOL): Google Buzz!
While Google had created a social networking serviced called Orkut before Facebook even showed up; the brand new Google Buzz is a social network embedded right on Gmail (below your Inbox link) that promises to bring the most desirable features for connecting online.
Facebook has undeniable dominance in Online Social Networking and Social Marketing and Google Buzz is an obvious face off.
The Facebook and Google rivalry dates back to 2007, when Facebook sold a 1.6 percent stake to Microsoft; to make matters worse Facebook ’s CEO used to be a Google advertising executive. Yikes! Not to mention Facebook ’s campaigns about their captive audience for online advertising ~ competing directly with Google Adwords. It’s been rumored that Facebook is also opening a Web-based e-mail service!
Well, according to Google executives, Google Buzz is IT when it comes to being social online, while Facebook ’s opinion is merely to support anything that helps Web users connect with each other.
So why the BUZZ? Think about it…Gmail has approximately 176 million users worldwide, with the possibility to automatically connect with their contacts, post updates about “what’s on their mind”, see “what’s happening” through updates and make comments, as well as sharing links and showcasing photos and videos.
Google Buzz will cut out the non-essentials and focus on important updates like information that friends have posted, videos from YouTube, pictures from Picasa or Flickr, and even Twitter updates. Like Twitter, Google Buzz also allows users to see the public updates of people nearby. Perhaps the best of both worlds?
Watch this video to learn more about the new Google Buzz!
Not a Gmail User? Learn the reasons why you should have a Gmail account, get one, and see you at Google Buzz.
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