JEFF COLE, REO SPECIALIST
For Jeff Cole, what started as a passion for real estate investment is now a hugely successful - and still growing - real estate business.
Jeff started as an investor in 1984 and became a full-time agent in 1995. He has spent the last 15 years fine-tuning his skills, being a top agent at both Prudential and Coldwell Banker and finally joining his latest venture in 2006 at Windermere Exclusive Properties in San Diego County.
With an average DOM of 30 days, BPO accuracy of 99.8 percent to sales price and an impressive volume of $166.65 million, Jeff is managing just fine in today's tough economic climate.
"We have been busier in this market than many agents I believe mostly because I understand well the business of real estate and have an uncanny sense to see opportunity in every market," says Jeff.
Jeff's business is currently about 60 percent REO and 40 percent regular resale. He opened his REO division in 2007 in anticipation of the current housing market situation. Since then, Jeff has been the top Windermere Agent in San Diego County every single year.
He has also received the "Five-Star Best in Client Satisfaction" award for those same three years. How did he manage it?
Jeff puts it simply: "I love to help people reach their goals."
Jeff's quality customer service includes Web-optimized listings on more than 40 major Web sites within 24 hours and include premium photography. He also has a "less than two hours" call return policy that clients love.
His stellar customer service record is enhanced by a solid list of credentials that include both the Certified Foreclosure Agent and Certified Short Sale Agent designations from Agent University.
"I feel strongly that continued education is the key to staying ahead in this business and Agent University has useful courses," Jeff tells us. "It gives me one more selling advantage over other agents and helps keep the saw sharp."
His profile on Foreclosure.com has also helped increase his market exposure.
"Sharon Johnson with Foreclosure.com has been very helpful setting up my profile and making suggestions to grow my online exposure," says Jeff. "Foreclosure.com is a useful tool to get my name in front of the distressed property consumer."
With quality customer service skills and the education to fine-tune his business, it's a small wonder that Jeff excels in this or any other market. He truly sets an example for the rest of us.
Great job, Jeff!
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