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"Hi I Found You From Your MARKET REPORTS" ...

By
Real Estate Agent with Bergen County, NJ - RE/MAX Real Estate Limited

.

Weeell Now !!!!!!!

 

So where was it I read last week that some members felt that the good ol' "Market Report" was really just a "waste of time" ?!?!!?

 

Well looky what happened to me this week ! :o)

 

My cellphone rang on Monday at 10am, and I answered it with lightning speed like I always try to ;o)

 

  • "Hello is this Sheldon ?" ...said a voice on the other end of the phone.

  • "... we'd like you to sit down with us and discuss possibly listing our home for sale..."

 

"Well of course" says I, "How did you find me :o)"

 

  • "... Oh I have been following your Market Reports for our town for almost a year ..."

 

ALMOST A YEAR !!!!!!!!!!!!

 

... and I only post Market Reports through ActiveRain, and sure enough, thats what they had been tuning in each month to read each month over this past year !!!!!!!!!!!!!!!!

 

Well today I met with the sellers - wonderful people ! - and I now have a very good shot at gaining the listing :o)

 

SOOOOO !

The moral of the story is ...

 

DONT UNDERESTIMATE THE LOWLY MARKET REPORT !!!!!!


... and dont think because they may not get a lot of comments, THAT THEY ARE NOT BEING READ !!!!!!!

 


I love it when a plan pays off :o)

Cheers !!!!

Posted by

 

Follow Sheldon on these sites below !

 

                            

 

 

 

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Comments(118)

Beverly of Bev & Bob Meaux
Keller Williams Suburban Realty - West Orange, NJ
Where Buying & Selling Works

Get around the MLS criteria of not using them to create your market reports, but never say an agent can't produce a market report. The knowledge you gain in doing a report is amazing and worthwhile for a long time coming.

 

And for the comment that stuff hit the fans after you started doing the reports, it's because other agents were scared and jealous of what you were accomplishing.

Good luck on your listing, but may you not want to turn this into a Members Only article until you get the listing?

Mar 05, 2010 08:06 AM
Lisa Heindel
Crescent City Living LLC - New Orleans, LA
New Orleans Real Estate Broker

Market reports have been the mainstay of my blog for almost 3 years now and I know they get read by many, many consumers....everyone wants to know what's happening in their neighborhood, whether they are considering selling or not.  I know that I've landed listings because of the research that I do every month to put them together AND it keeps me up to date with the "how's the market" answers.

I'd be interested to know if Karen could use the data from the MLS but create her own charts/graphs/spreadsheets to let people know market conditions in their area.

Mar 05, 2010 08:37 AM
Cherise Selley
Selley Group Real Estate, LLC - Colorado Springs, CO
Colorado Springs Realtor

Sheldon...good for you...love to see how the seeds we plant sprout new business...Cherise

Mar 05, 2010 08:38 AM
Brian Lee Burke
Kenna Real Estate - Lone Tree, CO
Broker & Advising Expert-Kenna Luxury Real Estate

Sheldon - market reports are my babies - LOL. I too get a bit touchy when constantly I hear and read complaints about posting market reports. For me too they are the most read posts, ever, and we too have gotten business from them. and not to let the cat out fo the bag but... what the heck. I am working on something big, concering streamlining market reports for agents (well for those than can post and publish them). Targeting a launch just before the summer rush. :)

Oh, one more thing. Yesterday I was on the phone with a local reports for 2 hours because he found me - guess how??? - market reports - yep. He is going to use me - haha - as the go to person for all his real estate articles. This is the only paper that gets delivered around here nowadays - about 30,000k copies, once a week. Talk about HUGE potential.

Be well my friend :)

Mar 05, 2010 08:45 AM
Esther (Essie) Cruz
Coldwell Banker Realty/Monmouth-Ocean - Manalapan, NJ
Manalapan Marlboro, NJ Real Estate

Way to go Sheldon---you are the best and thanks for sharing! Have a great weekend.

Mar 05, 2010 11:37 AM
Terrie Leighton
Ferrari-Lund Real Estate - Reno, NV
Reno Real Estate Agent ~ Selling Homes in Reno

Weeelll that is just terrific news Sheldon! I hope I get a similar phone call soon!

Have a great weekend.

Mar 05, 2010 11:57 AM
John Novak
Keller Williams Realty The Marketplace - Las Vegas, NV
Henderson, Las Vegas and Summerlin Real Estate

I'm not suprised at all, Sheldon. I've been getting the same results for years.

Mar 05, 2010 12:01 PM
Lana Robbins Realtor ® Licensed Real Estate Broker
Aloha Kai Real Estate - Clearwater, FL
Licensed in Florida, Washington, and Hawai'i

Hi Sheldon. I have read so much griping about market reports. I still do them and ignore the white noise. Way to go!!! Congratulations.

Mar 05, 2010 12:19 PM
Elizabeth Cooper-Golden
Huntsville Alabama Real Estate, (@ Homes Realty Group) - Huntsville, AL
Huntsville AL MLS

Hey Sheldon :)  Congratulations my friend.  Market reports DO work, and you have just proved it :)  I'd be out of business if I didn't do my reports since I deal with Engineers.  Keep up the good work!!!! 

Mar 05, 2010 12:27 PM
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

Congratulations on creating the opportunity for yourself.

I get calls from people who have seen market reports though I rarely get comments except from other members of AR.

Mar 05, 2010 12:40 PM
Denise Hamlin, Broker/Owner
Cardinal Realty ~ 319-400-0268 - Iowa City, IA
Helping Happy Clients Make Smart Choices

Hi Sheldon ~ Nice to see this post. I am very consistent with my market reports, don't get many comments and haven't got any calls from them yet either. As you can imagine it's not the easiest thing in the world to keep on churning them out, so your post is a great motivator, reinforcing my resolve to stick at it, knowing that eventually the phone will ring... (Of course I also have Renee helping me there - she churns out market reports like no other reminding me that consistency is the key to success!)

100+ comments. Good job.;-)

Denise

Mar 05, 2010 12:54 PM
BethAnn Long
RE/MAX of Spokane - Spokane, WA
Realtor, CRS, e-PRO, CLHMS Spokane Wa Real Estate
whoo hoo thats what I am talking about!
Mar 05, 2010 02:23 PM
Jason Crouch
Austin Texas Homes, LLC - Austin, TX
Broker - Austin Texas Real Estate (512-796-7653)

Sheldon - I have also had success from market reports.  They work!  Kudos to you, my friend!

Mar 05, 2010 02:41 PM
Judy Greenberg
Compass - Long Grove, IL
Compass- Long Grove -Buffalo Grove

Sheldon that's great news.. Thanks for the push to do this months market reports!

Mar 05, 2010 04:48 PM
Sheldon Neal
Bergen County, NJ - RE/MAX Real Estate Limited - Maywood, NJ
That British Agent Bergen County NJ

Bill ! - Thank you sir !

Monique ! - Give it a shot ! :o)

D & D ! Excellent ! Good luck :o)

Peggy ! Yup it takes consistency :o)

Ellie ! It's coming !!! even with the malarky lol !!!

Carla - Cheers !

Margaret ! I am fortunate to have an excellent MLS service to assist :o)

Sharon ! Thank you ! And thanks for checking them out !

Peter ! Nicely done !

Chris Ann ! I think thats important too - I have been told they liked the sound of 'me' through my writing too :o) Cheers !

Betsy ! I hope so ! Gooood luck !

Kathy ! Thank you and all the best !

Chris ! You're right - so I like to be a little bit in every corner !!!

Peggy - I think you should :o)

Bev ! I think you are absolutely right !! and I'm ok with my clients reading this, this way more may look for my reports in their towns :o)

Lisa ! I know that you are consistent with these :o) Hope you are well !!!

Cherise ! I dont mind being a farmer throughout the year !

Rita ! Hooow cool ! I'll be sure to keep tabs on you :o)

Erica ! It does take a while ! lOL

Essie ! Thank you thank you and have a great weekend too !

Terrie ! I hope you do too !!! Cheers !

John ! Good to hear my friend ! I'm sticking at it !!

Lana ! Ha ! me too ! Thanks and good luck !

Elizabeth ! Woohoo ! Good for you too ! Hope all is going well with your brokerage !

Christine ! - Yep - comments on MRs are less important than how many view them :o)

Denise ! Thank you and I have faith in the product ! If you check your stats and see over 100 views then you know that they are being found on the web :o) Good luck and keep watching Renee - she's fabulous :o)

BethAnn ! Ohhh yeah mee tooo !!! :o)

JC - I know for SURE you have had success with them ! Nice to see you bud ! Cheers !

Judy ! yep gotta keep at 'em !!! Happy Weekend !

Mar 06, 2010 07:11 AM
Sherry Chastain
Hendersonville, Nashville, Old Hickory, Lebanon Tennessee - Hendersonville, TN
Realtor, Selling Homes, Lake Properties,Luxury Homes,Short Sales

I've got my template almost for my reports I hope to get them started this month! I promise.

Mar 08, 2010 01:30 PM
Sheldon Neal
Bergen County, NJ - RE/MAX Real Estate Limited - Maywood, NJ
That British Agent Bergen County NJ

Sherry ! Excellent !!!! I'll hold you to it !!!!

Mar 08, 2010 02:20 PM
John Cannata
214-728-0449 http://TexasLoanGuy.com - Frisco, TX
Texas Home Mortgage - Purchase or Refinance

I have to admit, I really have thought about doing a post asking if the Market Reports really picked up business. I guess that answers my questoin, at least for YOUR market reports. :-)

Mar 08, 2010 03:21 PM
John Cannata
214-728-0449 http://TexasLoanGuy.com - Frisco, TX
Texas Home Mortgage - Purchase or Refinance

I have to admit, I really have thought about doing a post asking if the Market Reports really picked up business. I guess that answers my questoin, at least for YOUR market reports. :-)

Mar 08, 2010 03:21 PM
Mirela Monte
Buyers' Choice Realty - North Myrtle Beach, SC
Myrtle Beach Real Estate

Sheldon: Yup!  That's exactly right!  I've garnered quite a few clients from Active Rain because of my Market Reports. 

Now featured on the Optimist Group.  Every one of our Members should make this an important part of their marketing.  Remember, only the Rainmakers reap the benefits!

Mar 12, 2010 04:29 PM