Do you remember a time when NO ONE knew what HOME STAGING was? I do! I remember in the early days of my business I found it difficult to market because I had to come up with words that described what I could accomplish in a home to help it to sell, BUT NEVER MENTION THE WORDS HOME STAGING...WHY?? Because no one knew what it was. I am sure you could all relate to that "HUH" look when you told them you were a home stager, right? 

When Designed to Sell began running 5 nights a week, I thought for sure EVERYONE would not only know what Home Staging was, but all SELLERS and REALTORS alike would jump on the Staging bandwagon. Well, that was not entirely so. Today, more and more homeowners and realtors are calling upon the talents of Home Staging Professionals to help sell their listing. WHY? BECAUSE IT WORKS!!!

So, you can imagine my surprise when this evening while I was struggling with these (2) fabulous stools I got in Bed, Bath and Beyond on Sale for $19.98, I heard a voice say..."Are you A Home Stager"? I looked up and said YES, how did you know? And she answered...Because I am too!  AHHH, it was like relating to someone that is on the same planet as you, well you get the picture. She knew that I was going get those stools in my little car no matter what, I guess that was the first tip, well that and my magnetic signs that say ReStyled to Sell...

We had a wonderful conversation outside the store about all the pros and cons of our Home Staging businesses. I did find out that her company is my direct competition, but it did not matter. As we spoke about our jobs, I was amazed, that while we live only minutes from each other, our staging jobs are taking us from one end of NJ to the other. Pretty much in opposite direction.

So what does that tell me? Home Staging has grown and the need for it is growing every day by leaps and bounds. There are many, many houses on the market and one Stager cannot stage ALL OF THEM! There will always be enough work to go around.

Competition is good, doing your best for all is best! Be prepared, because you never know when you will be asked "Are you a HOME STAGER"? My, how we have grown..

 
Post is included in group: CENTRAL JERSEY (NJ) REAL ESTATE STAGING

5 Comments on Are you a Home Stager??

JUL
22
2007
15 Featured Posts

Hey Phyllis,

I can totally relate to everything that you pointed out about the 'early days' of our businesses.  I also agree completely, and have always maintained, that when the majority of Realtors and Sellers begin using Home Staging, there will still be MORE THAN ENOUGH business to go around for all!

I'm proud of the Stager that you have become!  You are such a success story!!

VAL

2:39pm • #1
135,935 Points 15 Featured Posts Outside Blog
Phyllis - it would be nice to talk to other stagers in the area.  And congrats on your great bargain!
5:23pm • #2
JUL
23
2007
I am constantly amazed at how much home staging is taking off. Just a few months ago I had no idea what it was. Now, I seem to hear about it all over the place!
12:54pm • #3
126,492 Points 7 Featured Posts Outside Blog

when i was first starting out, i was shopping with my mom. we had 3 carts full of vases and painting and accessories. this women behind us was buying socks... she said "are you a home stager?" i said "yes, how did you know?" "oh, haha i was one too. i recently sold my business." then.. miracle "do you need inventory?" i think it was one of the best instant staging school i got that afternoon after visiting her home and saw her inventory. it gave me a better idea as a new stager what kind of inventory that i should purchase.

cheers,

cindy 

11:42pm • #4
JUL
24
2007
I have been staging for over 15 years, before it was coined with the phrase "staging."  I had realtors call me because I was an interior designer and ask me to do a walk-thru and write a list of suggestions to the seller to make their property look the best it could.  I've been doing it the same ever since.  It's great that we have Designed To Sell and Sell This House as well as tons of flip shows to educate the public on what we do.  I believe there will always be a market for our services.  I also believe as you do that there is plenty of work to share with the competition.  I am never threatened by competitors as I believe there are so many homes in need of staging that we will never be out of work!
11:03am • #5

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Phyllis Pafumi-ReStyled to Sell Staging Homes NJ

Old Bridge, NJ

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ReStyled to Sell Home Staging New Jersey

Address: Matawan, NJ, 07747

Cell Phone: (732) 995-3425

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