We all recall when the domestic goddess, business magnate, author, editor, K mart consultant with her own brand with Martha Living, her own show on tv was found guilty in 2004 for selling stocks and obstructing justice and lying to investigators about conveniently selling stocks just before they went down.She got 5 months which I thought a bit steep but she endured it and now KB homes flagship seller are the Martha Stewart KB Homes.
In a market which has seen KB Homes( #7 sales in US ) slump drastically with a drop of 20% in the first quater of 2007 , the homes which bare her name are doing very well thank you very much. Granted Martha Stewart Homes represent only 5% of KB Homes sales, they are a vibrant and successful story in a rough real estate market. I am looking forward to have KB Homes offering these homes in Fort Myers, Naples or South West FL. Currently, in addition to the Atlanta area, Martha Stewart KB homes are on sale in Perris, Calif., east of Los Angeles; Katy, Texas, near Houston; and Cary, N.C., near Raleigh. Construction has begun on Martha developments in Denver, Daytona Beach, Fla. and Lancaster, Calif., outside Los Angeles. They are on a roll.
Its is so surprising that the queen of interior decorating and more would only put her name on a product that stand out and would be well build, well styled. The homes are inspired by the renovation of her own properties Connecticut, Wesport and New York and offer 4 major styles:
The Katonah KB Homes traditonal Colonial style pound,
The Lily Pond KB Homes with its Long Island inpired beach cottage style, the Skyland KB Homes which is inspired by her 1925 traditional stone home along the coast of Maine and finally the Dunemere KB Homes inspired by Bahamas and coastal style beach cottage homes. I wanted to know why these homes are selling better then others.They are just well made and they are well priced.Of course the interiors are not to shabby if Martha has her name on it. Here is the link for these of you who want to know more about these homes or buyers who want to contact your agent and find out where they are available in their neck of the wood or if they are coming soon to their city: http://www.kbhome.com/
The Lily Pond KB Homes
. There is a section specially for real estate professionals who want updates.The homes cover a range of buyers as it offers homes from around $150,000 to $500,000. The CEO is predicting that Martha Stewart KB homes will possibly represent 10% of the total homes build which is quite impressive as they build around 39, 00 homes in 2006.That you like Martha Stewart or not it does not matter, something is happening at KB Homes and Martha Stewart is luring buyers in a tough market.
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