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What's Your Pick for the Next REALTOR® Magazine Cover?

We enjoyed your input on our April cover so much that we're going back to the well! Our May cover story is built around interviews with people who recently bought and sold homes. What was the experience like for them? What would they do differently the next time?

We came up with more than a dozen ways to tee-up the story on the cover, and we narrowed those ideas down to six cover concepts (below).

Please tell us which cover would be most likely to draw you inside. VOTE HERE!

Posted by REALTOR® Magazine on 03/18/2010 11:13 AM

Comments (75)

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75 Comments on What's Your Pick for the Next REALTOR® Magazine Cover?

MAR

2010

I would go with number 4. I think it effectively points to a crucial point that engages my attention. Clean and neat.

#3 the fingerprint. But #1 has the best slogan or attention header.

I voted for number 5 as a referral clearly demonstrates the professional peformance was worthy of telling others.

I voted.... I love the survey. I love PollDaddy polls but I don't know that I have seen surveys. I have fooled around with them but never posted one.

I voted for the finger prints.

4,5,6 are good but pretty traditional ..... I like the headline on 1 but not sure about the conversation bubbles.

I voted on munber 5. It shows that the customer was listened to.

Wow. We are all over the map! Kinda like our clients. :) I voted for #1.

I voted for the fingerprints too! I thought that was a clever way to remind us that every client experience is as individual as the clients themselves.

I vote for #4 with #1's headline right under the REALTOR title.

REALTOR

Your customers are

talking

Do you hear what they're saying?

====

How to gauge...

I picked #3 because I like the spin on the NAR theme song "every market is different".

I voted for #1

Customers? What about Clients? In Nevada we have a fiduciary relationship - the buyer or seller is a client.

I like #3. This is how our team operates and it has been very successful for us.

I like #6. Gee whiz, we're not helping to narrow the field, are we?

I like #1

Less is usually more. The one with the most white space will probably be the easiest to read. 3, 4, and 6 seem to have the most white space.

I enjoyed #3. It gets the point across and I would be interested in finding out more and would look in side of the magazine at the articles.

I Liked number 2... thought it made the point the fastest and brings the reader in!

I would select #4. I feel like it most describes the current buyer.

Those are all great ideas. I would have a hard time picking one. I like number 3.

I like them all too, but would pick #2 as my first choice. REALTORS need to listen, listen, listen. That's why we have two ears and only one mouth!

I chose #4 because while you do have to listen to what they are saying, you also have to pick up on the subtle clues that they may be trying to convey.

Fingerprints, #3, but with a better catch phrase......... Maybe the combination of #1 with #3...

Your clients are individuals, but they're all talking. Do you know what they're saying about you?

I like number 3, Fingerprints. Understaning each customer/client is unique is so important

#3 - Fingerprints

I like #3, emphasis on listening skills and individuality.

These are all great covers but I would love a cover that covers more of what NAR can do to help us. That would be my first choice.

Hello:

I used to deisgn page one for daily newspapers and also magazines and tabs.

I like 1, 3, and 6. The text on #1 is far superior to any of the others.

#1 is my favorite because of the title of the article. That best grabbed my attention! I would read that! (although, I have to admit, at first glance... before reading each one, my initial gut response was #4 for the simplistic cover look.) But in reading the title's, #1 by far grabs my attention best.

I'll go vote right now for #1!

# 3 is my favorite. I am most drawn to it, possibly because it feels very 'organic' to me. We are all human beings with different personalities and different needs. The Fingerprint says it all!

I like #1 or #3. They both catch my attention the most.

I vote for number 5 .... I like the message and the de-cluttered look!

You've got some really great choices here! I think I'll have to go with 4. It kind of puts them all together!

I select Number 1 , because at the end of the day that is all that matters.

With so much fraud and misrepresentation I don't want fingerprints and realtors to be on the same page , as number 3 implies

4,5, & 6 are not serious enough for the situation many are in and number 2 is just silly. An agent can listen all day long , but the client may not be in tune to todays market.

My vote is for #2, followed closely by #3. Third place, #1.

I went with first instinct and picked #3 then I looked closer and chose #1.

Thanks for asking and sharing. I followed the link and voted for #1. It is great to see how you all come up with a cover idea.

I like number three also because it show a great example of every clients uniqueness.

#1 I think we all need to listen more and open up lines of communication on the needs of the client who has educated themselves and may not want to go traditional ways of selling their homes.

#3 is my favorite because it shows how personal the task is to be a Realtor.....the fingerprints show that everyone is an individual and we need to listen to what they need and want. No two are alike.....

Patricia/Seacoast NH

I like #3. Each client is is so different. With a different way to listen and meet their needs differently.

I'm voting for #3 - I like the fingerprint concept that conveys uniqueness.

I like #4... and I'm glad you're spending some time on AR!

#5 works, but with so many ads in the magazine overtaking content, I never open it anymore.

Oh- and ditto the confusion over "customers"- who has customers anymore, when client level service is so important? And, on a cover no less...there's a disconnect.

#2 works for me, but when I open the cover - then what? Ads and more ads.

I like Number 6 but Number 1 was also kind of cool. Do you publish the results?

I have to say I like #2, There are a small percentage of very successful Realtor that listen, they make the sale look easy because...they know what their clients are truly looking for and know how to find it quickly. This is not rocket science people...fallow the clients clues and success is achievable.

I like number 1.

I think it is important for us REALTORS to know what the general public thinks about them and the service they receive.

Number 1 looks like it would give me the best glimpse of what is inside. I'd like to see the content taken one step further include how we respond to what we're hearing.

I thought almost all of them have merit, but I finally opted for #2. Listening is an essential, but under utilized, tool of the customer service trade.

I like #5, but really they all are good. Can't wait to see it!

All the best, Michelle

Number 2 is clearly the most important skill any sales person can have. We all tend to listen to reply and do not really listen to what others say. If we really listen it makes our job much easier. Good listening skills are the keys to the other 5 things.

Cover #1 .... I'm nosy....I ALWAYS want to know what people are saying!

Cover #1... I want to know and learn from their comments.

I would vote for number three. No two clients are alike!

#2 is my favorite. The graphic is strong and the girl listening with her ears makes me want to open the magazine and find out what she is listening to.

I love this concept here... great.... my choice is # 3 so critical for each person who calls.

Have a great weekend

I vote for #2, because agents don't do it enough.

I love the illustration of #2 and the copy of #1. Perhaps you can combine the two?

Btw, I love that you are asking for our input. Makes me so much more invested into the success of the magazine.

I like the headline of number one but thing the cover's a little too busy. I also like number five.

I'm visual. I like the look of #1. But IMHO, there should be one small face in there somewhere.

MAR

2010

#2 - Listening = Respect. If only we listened more... more marriages would survive, more kids would respect their parents and more parents would empower their kids, more teachers would learn from their students, more employees would be more productive in the work place... and the list goes on.

I like number 5 best. Time to show our value as reported by our satisfied customers.

I like #1. It tells what we should be doing--listening!! It was really hard to decide because they all had their points.

#2 would come in second. I don't like the fingerprints.

Thanks for allowing us to give an opinion for whatever it is worth!!!

I enjoy reading the mag. because it share new market trend, idea, marketing, and how to be a better Realtor.....so I pick number 1 and second choice # 2.

Lot of choices here - good choices but my preference is NUMBER 4.

I went with #1. With the seismic change in patterns of communication in this age, interpreting what is being said and what it means has changed.

My pick is #1, it raises my curiosity level to want to hear what people are saying about me! They are all good...

It's #5 for me!

#2....helps us stay focused on what our clients say and want. It reminds me of the times when I disagreed with clients, but acquiesced to their wants because that is what they wanted. Hearing someone correctly helps validate the relationship and leads to good communication and satisfaction whether you agree with each other or not. Definitely #2......Thank you

It's rather important to listen to the customer so you know what he is planning to do. That's why I picked # 2.

MAR

2010

I lvoted for number 1. At the end of the day, it is not what a customer puts on a survey, but what they tell their next door neighbor/friend/brother that will get my phone ringing.

MAR

2010

#3 is different, not the same old.

MAR

2010

#4 is most likely to make me look further. I like the headline on#1 but don't like the comment pictures. Perhaps some sort of combination of the two.

MAR

2010

MAY

2010

I just wanted to follow up and let you know that the cover looked great! I was anxious to receive this one since I had a vote. And to my surprise, it was the one I had picked! And you really listened (no pun intended) to what everybody had to say. Because I noticed that you made some changes based on what everybody had to say! Great job!

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