business card

I wrote a blog back in December, Business Cards can help you move your career forward.... I received an e-mail today from Dena Stevens who gave me the idea to write more about business cards and what many of us learned from my first blog about this.

There are several different ways to think about the look of your business card.

  • Do you want it to be full of color?
  • Do you want your picture on it.
  • Do you want a lot of information on it or not much at all.
  • Large print?  Small print?
  • Do you want your slogan on it?
  • A professional business card?  A goofy or eye catching card?

You can get a lot of examples of these types of card in my previous post about business cards. Please take a look at it when you get a chance. And

 

So, what were some of the hidden secrets that were shared in the comments? Keeping in mind, your business card is going to be one of your cheapest forms of advertising. So, why not do it right and make the best out of it. Think of your card as a traveling billboard.  Here are a few things mentioned by you, the members, in the previous comments.

  • On the back I put my personal logo with a mini resume and a teaser to go to my website to sign up for my newsletter.   I got glossy with the edges rounded.  by : Renee Burrows  She displays the front and back of her card in my firs post mentioned above. 
  • I laminate my cards and use them for luggage tags.  by : Margaret Rome  (when I use to do mortgage conventions, we had a laminating machine and did the same thing. Realtors loved this. I would put my card up against their card and laminate them together.
  • I carry four different Harper Team business cards with me. The image and text on the front remains the same except the background color changes the same as our website when you change categories, The info on the back of the card is different. I can easily grab the right card for the person I am talking to.  by : The Harper Team
  • Here is a great tip(s). One of my favorites and it has worked for me recently. When I'm at a restaurant, I'll leave a business card with the tip.  I also try to have some of the gold-colored dollar coins to leave as the tip - a little pile of those on top of the business card makes a visual impression that sticks.  If not, tucked into the pocket with the signed charge receipt. by : Tricia Jumonville
  • One thing we're about to do (an idea of some of his employees) is get my card printed on label stock.  I leave magazines (homeowner or horse-related) with my business card attached at the hairdressers, at the doctor's office, where I get my oil changed - any place that there are people having to sit and wait in need of reading material.  With the label stock, it'll be a lot easier to just stick those on, rather than having to staple a business card to them, and it'll be less in the way.  another idea by : Tricia Jumonville
  • I also post cards in my local grocery stores on their boards.  I don't do it very often, but once in a while, I throw a few up there next to the real estate listings.  I also stick them in my mailings to those I still mail my payments to. by : Robert D. Ashby
  • After many years I still use the "7 seconds presentation". "Could you do me a favor? (I never got a NO for an answer).  Here is my business card.  I'm a Realtor in this area.  Could you pass this card along to a friend or acquaintance that may have interest in buy or sell a home?  Are you planning on buying or selling yourself?   Ok, thank you then, and have a great [day, afternoon, evening, weekend, whatever].  by : Nilton De Macedo
  • My business cards generally feature one of my listings that I am trying to sell.. yes they have all of my contact info but instead of my MUG they have a picture of the listed property with number of rooms, price, sqr ft. etc.  I also use these cards are listing tools. by : Sean Schroeder  I myself have done this for realtors in the past/ Part of my marketing.
  • I also like hanging around book stores and putting cards in real estate books, and I always leave them on tables and desk in buildings I go to. I even leave them in public rest rooms. by : Kenneth Fach

For more tips, check out this site.  http://www.designinglife.net/article-creative-ideas-for-business-cards.html  by : Linda Elizabeth Alexander

 

metal business cards How about a metal business card?  Shown on your left.  Metal Business Cards

 

Some helpful sites 

FREE Business Card Design Studio -- Here is a site by Vista Print that allows you to design your own cards and possibly receive these for free. 

Business Cards   Another company that you can design your own cards.

Business Cards ~ Glossy, Raised Print, Express, Magnetic & Folded
..
  Another helpful site 

 

1 major point and lesson.... a reminder. Always keep your business cards on you. Also, a tip, learn business card etiquetteAnd as several have mentioned, utilize the back of your card. I do.

 

UPDATE : 7/24/07  10:30 pm   If you have used any of these tips,please give us some feedback on them. That would be very appreciative.  THANKS 

 

 

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Copyright © 2011 by Jeff Belonger of Infinity Home Mortgage Company, Inc

 
This post has been included in New Jersey Real Estate News Camden County, NJ Real Estate News Haddonfield, NJ Real Estate News
Post is included in group: Realtors®
Post is included in group: More Referrals: Strategies & Tips on Getting More Referrals
Post is included in group: The Art Of Marketing You
Post is included in group: All About Mortgages/Mortgage Networking
Post is included in group: AR Networking

76 Comments on Business Card tips -- Part 2

20 Most Recent Comments Displayed Show All

AUG
11
2007
738,191 Points 231 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Jeff W. .....  yes, there seems to be so many interesting and creative ways to utilize the back of the card. In regards to offering gift certificates on the back of my card?  In all honesty, it seems a little tacky. Don't we get enough crap and ads in the mail?  I don't want people to remember me for this. But I do thank you for your feedback. I wasn't knocking it, just my .02.  Especially on what I mentioned, that just too many ads and I think of so many that have their hands in others pockets. But now, promoting a favorite charity is nice.... but again, people with have opinions on this and their charities. They might not like yours.... think about this.

Sharon....... that's a unique place and one at a time is a different method. Would love to know if anyone has done business with you and said where they got your card from. Or for the fact, if you asked where they got your name from. I am sure that you do this already.

Paul...... curiosity is always a good start. It's a great marketing ploy without offending many. When you get this card completed, please include it in this post. :  Business Cards can help you move your career forward..........
I would appreciate that.  thanks 

Scott......  this is so true, being different than most and standing out.  Scott, as I told Paul above, would love to see a copy of your card and if you could include it in the post above.  thanks & thanks for your feedback.

9:41am • #57
18 Featured Posts Localism Sponsor
Jeff, I read your post before, but got back to it now from the http://activerain.com/blogsview/170170/Nobody-Noticed-My-Post. It seems such basics a business card, what new is there? Yet you've come up with great ideas. I agree with you that your post should've been featured. BTW, what does it take to get featured, who does the nominations, etc. Please enlighten me as I am 5 days old on AR. If my comments can help you or anyone else I would be happy to do it.
10:01am • #58
303,822 Points 67 Featured Posts Outside Blog
Jeff - Your design at the top is almost identical to mine.  I'll see if I can't scan one of mine. While I like a heavy glossy card stock I also make sure that there is room on the back fr people to jot down notes.  The back of my card has a header in bold, then big white empty space, the a small print footer.  The back is not glossy.
10:41am • #59
Jeff - great post -as always great information on Active Rain helping in marketing myself better. I like my business card now, but would also like to incorporate some of the ideas above. Thanks again! 
4:02pm • #60
AUG
13
2007
874,738 Points 167 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master
This is a great post.  I have been using the rounded edges, glossy card since 1998 or so, and it STILL catches people's attention.  It's probably time to update the photo soon for me.
12:08am • #61
738,191 Points 231 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Faina....   thanks for the compliments, but most of these ideas are from other members. I just compiled it from my previous post, which generated over 300 comments. Business Cards can help you move your career forward..........

In regards to features?  I plead the 5th. You'll just have to ask someone else, like maybe a moderator. As we both agreed, this one should have been featured. This is why I can't answer your question...  ;o)   

Mike..... yes, please scan one of yours and post it in the other blog which is listed in the above comment.  I do agree, it's good to have some room on the back, but I like to use it for asking for referrals.

Erica.... thanks for stopping by and my pleasure. I hope some of these tips do help. Also, thanks for those kind words.

Jason....  updating your photo is extremely important. On your card, on your web site, and even on your profile here on Active Rain.  Thanks for the polite compliment.

9:01am • #62
AUG
17
2007
564,352 Points 12 Featured Posts Localism Sponsor Outside Blog Hit Router Called Shot Master

I like that Traveling billboard and one of the cheapest forms of advertising.  Great reminder.

Thanks to Mike Mueller for leading me here.

8:34pm • #63
AUG
18
2007

Hi Jeff,

Thanks for this information.  I had read your post earlier and had some sticker labels made.  This weekend I plan to leave a few around.  I also like the idea of the property business card.  Not only does it help the realtor, the seller will appreciate it too.

4:46am • #64
AUG
23
2007
1 Featured Post
Thanks. All of you guys have some of the best tips. I'll be thinking hard the next time I order my business cards.
10:57am • #65
AUG
26
2007
Jeff - I liked the summary of all in the info in one post, thank you for doing that.  I actually have two cards with me at all times, I keep them in different pockets and bring out the correct one for the situation. I also liked that you asked for others to offer ideas and tips and made the post much more interactive. 
1:18pm • #66
NOV
10
2007
738,191 Points 231 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Rosemary....  I think this is a great term, traveling billboard. And I thank Mike Mueller also.

Patrick.... I love the property business card also and I might get back into doing this for my realtors. I think they help everyone.

Karen..... I think there are some great tips here. I am thankful for so many members participating. Thanks for stopping by.

Joe.....  thanks a lot.... Dena Stevens told me to go back to my original post, Business Cards can help you move your career forward.........., and told me to consolidate all of the different ideas into a list. I would also love for you to go to this post and leave a few of your cards also, as several have done.  thanks for the compliments.

9:51am • #67
1,343,455 Points 192 Featured Posts Outside Blog Attended Rain Camp Called Shot Master
Jeff, I think with business cards, like web sites, it has to be a statement about you. Photos or no photos, glossy or non glossy, white background or colored background, one sided or two sided, it is your brand, your statement, your image. AND, you can change them over the years if you get tired of them. No right or wrong answers, just do what YOU want.
10:04am • #68
APR
17
2008

Thanks Jeff, love the idea about laminating your business card to use as a luggage tag.

Patty & Scott Carroll - RE/MAX Equity Group Vancouver WA

1:25am • #69
JUN
25
2008

"Business card is cheapest forms of advertising" Great point! Thank you.

Enrico Pozzo, Coldwell Banker Bain: Seattle Condos, Lofts, Houseboats and all Seattle Real Estate Listings

2:54am • #70
FEB
12
2009

Bookstores and restrooms- two places I have never left my cards.....I may give it a try

11:43pm • #71

Bookstores and restrooms- two places I have never left my cards.....I may give it a try

11:45pm • #72

Bookstores and restrooms- two places I have never left my cards.....I may give it a try

11:45pm • #73
FEB
27
2009

I have three different business cards.

1. Formal card my company pays for.

2. Card based on market conditions with my name picture phone number. Right now this one is about rates.

3. Testimonial card. Targeted at realtors whom i want to do business with. It has names, numbers, and testimonials on the back of the card who don't mind getting a few calls and boasting how well i work.

Try it out! It's amazing how good word-of-mouth really is!

5:51pm • #74
AUG
17
2009

Did someone mention business card cd-roms?  Check out www.realestatemediadesign.com.

3:03pm • #75
SEP
26
2009

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I just want to educate people about mortgages and the process. In regards to lending, I am very creative, intuitive, honest, and one who communicates information, may it be good or bad. I am a loan officer that looks out for your best interest.







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