With us trying to discover many new ways to market ourselves, our real estate signs are just one of the many ways people will view us for our creativity and our professionalism.
Some companies such as mine- let's you brand yourself so you have more freedom to be creative with your signs as long as you follow simple guidelines. Some agents have their names on the signs, some have their photos along with their names. I myself use my name and have my email address on along with the contact number.
Some agents have their personal contact and photo on their riders. It's all a matter of preference and what is allowed by the broker. I believe that there are many ways to be creative with your signs to also draw attention not only to the listing but to you as a agent as well. there are riders you can get from your local board to bring certain features to attention to those who are driving by such as "must see inside" or "5 bedroom home" for example. These are great but they are great for marketing the home not the agent!
I have seen some agents have a whole body shot on their signs. To me that is a little too much and I think it reflects an ego problem. However it doesn't seem to hurt the agent and they run with it. Others have just the basic sign with the company phone number.
So the question would be; do you feel there are any other ways to accent or to make your signs stand out and draw prospects? Our signs should not go UN-noticed or without regard as a great marketing tool.
obviously would be to add a website on a rider, but I am interested in what others might come up with. I will keep an eye on this blog.
thanks for sharing your ideas, regards, Charles