Very quiet open house - hulu.com - LOST

Susan, sorry your Open House was beat out by other outdoor activities. But it does sound like you made good use of your time. It seems like we never have enough time for prospecting & networking so maybe we should all just have an open house to block some time. Thanks for sharing - Paige

Hey, Susan - I find that Realtors in my office have poor open houses when they don't know the demographics of the neighborhood. Without knowing that, it's almost impossible to advertise an open house in the right places that target those demographics. Is the neighborhood first-time buyers, empty nesters, couples with young kids, etc. It's a secret that my marketing guru taught me, and it doesn't matter what I'm competing against -- Chargers, Padres, beach weather, whatever -- if I know the demographics and advertise in media that target those demographics, I always have good traffic and pick up some new Clients, usually buying Clients, although I've gotten a couple of listings, too.