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America's Absolute WORST Selling Housing Markets... or maybe not

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America's Absolute WORST Selling Housing Markets.. or maybe not

Forbes.com published an article naming the 10 WORST real estate markets on April 5, 2010.  Forbes.com America's Worst - Selling Housing Markets by Francesca Levy.

Denver Colorado made the Forbes.com list at number two and Kristal Kraft said "I don't think so...." actually what Kristal said speaking for her market when a previous article about the list was  posted on Agent Genius: 

"Denver says Horse pucky to Forbes reporting."

She also said someone at Forbes.com was smoking something...  The numbers are way, way off.

Some of the data Forbes used comes from Zillow.  In a comment about  Denver named second worst selling market Zillow data questioned on Agent Genius Katie Curnutte of Zillow said:

"Another point, which I was quoted on in InsideRealEstateNews.com, is that changes in the number of homes listed on Zillow can be influenced by new partners, such as brokerages, who feed us listings. If we get more partners, the number of homes for sale on Zillow may rise because of this, rather than because of market influences. So the 27% increase over a year did, indeed, represent a 27% increase in homes for sale on Zillow; it may or may not have represented an increase in all homes on the market."

Bad reporting by Forbes.com ?  Or bad info from Zillow.com  The numbers in the Forbes study are NOT all from Zillow.com... if you look at where the numbers come from NAR, Moody's Economy.com  The numbers Denver ( it's not just Kristal, the mayor of Denver, a local newspaper) is questioning are the inventory numbers... Zillow's numbers.

So what's a good title for the Forbes.com story?

Top Ten cities where Zillow.com has more listings on their site than they did a month ago? 

Not so interesting huh?  But don't let the facts get in the way of a good story!

 

 

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Chris Olsen
Olsen Ziegler Realty - Cleveland, OH
Broker Owner Cleveland Ohio Real Estate

Hi Maureen -- I'm glad you wrote this, and I wish this post would get front page press in major newspapers around the country. Garbage in and garbage out.

Apr 17, 2010 02:00 PM
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

According to what I've learned here on AR, that would be too wordy of a title ; )

Apr 17, 2010 04:16 PM
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

Thanks all

Lane wrote:

"The numbers of listings varied DRAMATICALLY between the MLS, Zillow, Trulia and some other sites.  The most consistent are the MLS numbers, so those are the ones that are best used for comparison."

They should vary as the Zillow should include FSBO and Foreclosure info.  I wonder what the % of RE people who do NOT list their properties on Zillow is.

Denver difference  Zillow doubles the inventory?  Or is there a big difference between what Metrolist covers and the Detroit MSA?

I believe there is a consistancy to MLS # that no one else can approach.

Dagny wrote: I would never believe or probably bother to read an article that used Zillow as a basis for their facts.....  But it's great to play around and look - just not seriously!

I got sucked into one this morning via a comment on one of the InsideRealEstateNews.com posts.  Someone posted a link to a post on a CNBC article from March.  It gave credit to Zillow but did not link to the actual article WHY DO NEWSPAPER, TV NEWS SITES  DO THAT? that's 'nother whole subject.

Anyway I found the original post that CNBC picked up on Zillow blog back at March 24.  It is written by Katie Curnette (?) the Zillow employee  who is quoted in the stories about what the info Forbes picked up as clarifying that Zillow's increase in inventory is the increase in those on Zillows site.  She is also the one who is quoted about how Zillow stands behind the fact that the inventory is 42,000 in the Denver MSA.

Columbus is on the list there as a "double dip" market... 12 markets that Zillow picked on info through January 2010 to be involved in a double dip.  Here's the CNBC

"Real estate website Zillow.com has run an analysis of month-by-month changes in home prices and has identified 12 metropolitan areas that show a pattern of decline following a sustained period of recovery over the past year. With value declines occurring in some places as early as 2006, some markets saw stable or increasing prices for as much as 8 consecutive months, only to have prices drop in the following months."

So prices are falling here?

Chris I wonder if "the" or "a"  Denver newsper will pick up on Kristal's posts or John Rebchook's posts.

Christine You made me laugh. Yes in addition to being uninteresting the title or headline is too long a title or headline. It's a #Fail in Twitter language.

Apr 17, 2010 11:41 PM
Kristal Kraft
Novella Real Estate - Denver, CO
Selling Metro Denver Real Estate - 303-589-2022

MM,

This story is still evolving.  Our fair city has responded in such a strong way that the writer of the story has agreed to take a second look at the numbers.  She claims not to have meant to write about the "city of Denver but can understand why people take it that way."

Huh?

I'm not going to let this drop.  I'm so tired of the media not being held accountable for their writing. They hold such power and should be responsible in their research and what the ultimately say.  By not following the same rules we have too, they can devalue a neighborhood, a city a state and never look back!

It's Blockbusting on the national level.  We just can't let them get away with it anymore.

We can all accept and live with the truth, it's crap reporting like this we just don't need.

Apr 18, 2010 12:58 AM
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

She is an intern? From your post yesterday ...

Forbes.com puts national housing news in the hands of interns? Where's her editor?  Even as a reporter isn't that something that an editor would be overseeing?    As bloggers we don't have an editor reading over our content to see if we've posted something that people are going to misread. 

It looks like it reads that Denver is the #2 Worst Housing Market in America but I read she said that is not what it says. 

Is there a difference in market between Metrolist and the Denver MSA?

 

Apr 18, 2010 01:23 AM
Mitchell J Hall
Manhattan, NY
Lic Associate RE Broker - Manhattan & Brooklyn

Maureen,

New York likely made the list in part because the condominium market, which drives much of Manhattan real estate, wasn't included in the analysis. Still, not everything's rosy in the Big Apple: Sale prices were down 13% between 2008 and 2009, and inventory has seen a 13% rise.

At least they ran a disclaimer: (The coop market is even bigger than the condo market) The NY MSA includes 3 states and many counties (The tri-state area) The MSA is an average of apples and oranges.

Forbes may be correct about a 13% decline in sales prices from 2008-2009, but we are in the second quarter of 2010. Real estate is not only local it moves fast.

The three major Manhattan brokers and the Real Estate Board of NY all put out quarterly market reports using our own data. We also do monthly snapshots from our own closed sales data. The NY Times, Wall Street Journal, Real Deal, NY Post, NY Daily News and most media outlets use the data from the brokerage reports in their articles about real estate. 4 million people visit our website each month. The data is on our website and the reports can be downloaded.

Our data is current. However, It is only about Manhattan and we do a seperate report for Brooklyn. Our data does not include all 5 boroughs of NYC, Westchester, Long Island, Norther NJ and Connecticut. Buyers are a little more specific as to where they want to live.

Here is a snipet of our current data:
First Quarter 2010 is 23% higher than First Quarter 2009. Once all First Quarter 2010 sales are tallied (due to the lag time between a closing and its recording not all sales are able to be included in this report), we estimate that the number of sales could be as much as 70% higher than a year ago. Resale activity was strongly improved with increased activity in both co-ops and condominiums and in all neighborhoods compared to a year ago. New development sales volume fell, however.

Apr 18, 2010 01:31 AM
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

Mitchell I think maybe some of the info is garbled on that issue though too. I saw someplace where it said she wanted to change the post because that is garbled but when I went back now to find it, it is not where I thought I had read that.

They did not use Nashville and Detroit for this report. 

I am not sure that they should have used New York as it is apples and oranges for sure. 

I have a suspicion some of the stats she used contain condos and some does NOT.  Can you do that? 

 

Apr 18, 2010 01:40 AM
Mitchell J Hall
Manhattan, NY
Lic Associate RE Broker - Manhattan & Brooklyn

Maureen, I think when doing a report you need to use all data for all residential property types otherwise its useless. The forbes lists are nice entertainment. I enjoy them.

Apr 18, 2010 01:50 AM
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

Mitchell wrote:

"I think when doing a report you need to use all data for all residential property types otherwise its useless."

Do you mean mixing up reports of single family with condos and coops is OK?  Or do you mean a report that does not use all housing types comparing different markets is useless.

 

 

Apr 18, 2010 02:12 AM
Mitchell J Hall
Manhattan, NY
Lic Associate RE Broker - Manhattan & Brooklyn

Not using all housing types when comparing markets. Leaving out the type of housing that most people live in doesn't paint an accurate picture. Single family homes in Manhattan are townhouses (brownstones or attached mansions). They range from $1 million to $25 million. The majority of people live in apartments in Manhattan. 

When I do comps for a seller, or when a property is appraised you can not compare a coop to a condo or a condo to a townhouse.

Apr 18, 2010 05:31 AM
Sharon Alters
Coldwell Banker Vanguard Realty - 904-673-2308 - Fleming Island, FL
Realtor - Homes for Sale Fleming Island FL

Maureen, so it sounds like Forbes.com is the "National Enquirer" of the RE world? No wait, "National Enquirer" actually breaks news that is true!

I'm glad Kristal isn't dropping it. I quit subscribing to our paper a couple of years ago because of their yellow journalism. Anything to sell a paper...

Apr 18, 2010 01:38 PM
Sandy McAlpine
RE/MAX EXECUTIVE - Cornelius, NC
Search Lake Norman Homes For Sale - Lake Norman NC

You really can't believe what you read or get reported to these days. It's all interpreted differently by different publications and networks. One day, Charlotte is the greatest place ever and has rising home sales. Then the next week, the news is bleak, our foreclosure filings are up, and sales are down from last year.

Apr 18, 2010 11:52 PM
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

Sharon  I am interested to see how Forbes handles it.  If Denver is wrong, they need to look at St. Louis, Milwaukee etc. and say " Sorry we erred" to those cities as well. 

And I am still perplexed by Zillow standing behind the 42,000 number, whether that is a huger area than the Denver  Metrolist area.

DENVER-AURORA MSA (includes 10 counties: Adams, Arapahoe, Broomfield, Clear Creek, Denver, Douglas, Elbert, Gilpin, Jefferson, & Park)

Do you know your MSA?

The Denver economist who looked at Zillows site could only come up with approx  32,000 listings on Zillow, but that is still a huge bloated number compared to the Metrolist MLS number...

Sandy It's hard to keep up isn't it?   Do you just ignore it?  Or try to make sense of it?

Apr 19, 2010 12:27 AM
Kristal Kraft
Novella Real Estate - Denver, CO
Selling Metro Denver Real Estate - 303-589-2022

FYI, Francesca Levy called me yesterday to chat.  We can expect to see a deeper look into the stats for the Denver metro area, but not a retraction.  Apparently Forbes doesn't do retraction, they prefer to report deeper into the subject.

I don't agree with their position, but since the damage is already done, it hardly matters at this point. 

Francesca Levy feels her stats are right, that is the numbers she looked at are physically "correct."  However Zillow the source is flawed.

Francesca Levy like many new real estate reporters (and countless unsuspecting innocent consumers) look to Zillow as a credible reporting source.  While Zillow may that credit for reporting stats, the stats they report are not credible.

One thing that resonated in our conversation is how we in Denver responded to the Forbes article.  Larry McGee (my spouse) wrote a very nice blog post summing up the players in the response to Forbes.  It was he that took the reins and organized some of the players to combat the viral effect this inaccurate report was causing.  

Other news agencies were reading Ms. Francesca Levy's article and causing emotional reactions with buyers around the area.  Our brokerage had at least one couple freak out at the news, even calling attention to it as our agent had told them something totally different.

I explained to Ms. Levy the ramifications of her misplaced stats in our very emotional and sensitive market.  False news reports as this one undermine the confidence in consumers for no reason.

One thing I made very clear, we can all live with the truth.  May it be good or bad, the truth is hard to argue with.  Now if Forbes would just focus on finding truth instead of the silly fluff lists, I might even read what they write again. </not>

Then again I stopped my newspaper two years ago and don't miss it one iota.

The power of the media is not deserved.  Not when they can print crapola like this report, and still refuse to say they made a mistake in using Zillow as a source.  

Have we raised a generation of peeps who don't know how to take responsibility for their actions? </rhetorical question> 

Apr 19, 2010 04:13 AM
Anonymous
Benn/AgentGenius

Forbes is and always has been a trusted news source, and will continue to be.  One of the issues with this story is that it is multi-pronged with issues. Our angle at AG for these types of reports is two fold, one is blog inspiration for agents on their own personal sites, and two, we disseminate what we believe to be relevant  perceptions of market conditions agents can either prove or disprove; in this case, possibly disproved in a major way. Our angle is not to make the public aware, but real estate professionals in general- local perspective is the best medicine for broad generalities.

The issue with Zillow is that Zillow can and does provide valuable data points, but typically they're published after vetting of the data internally knowing how the data could be skewed and correcting for it.  In this case, the journalist took Zillow data at face value which in and of itself is a news story Forbes should be focused on.

In the end there are great real estate pros in Denver that will encounter the consumer in many ways and correct the record, that has always been a key value proposition for the real estate pro where the consumer is concerned, I suppose now the question is will Forbes admit a lesson learned, or go out of their way to prove themselves right. 

We're adapting our content to take into account that data can be wrong regardless of its source, and will edit in that fashion in the future, which includes the data points suggested by Krystal and others in regards to Denver currently, and are in a wait and see where Forbes is concerned.

 

Apr 19, 2010 06:11 AM
#59
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

Thanks Ben and Kristal for the info. 

I find the whole thing about NOT printing a retraction odd... but what do I know...

 

Apr 19, 2010 11:05 AM
Kristal Kraft
Novella Real Estate - Denver, CO
Selling Metro Denver Real Estate - 303-589-2022

Francesca told me their policy is NOT to ever issue retractions, but to respond with more reporting.

You know how I feel about that.

kk

Apr 19, 2010 03:24 PM
Spencer Rascoff
Zillow - Seattle, WA

Hi everyone,

Spencer from Zillow here. Sorry for the slow reply. Here's some info on this situation...

Earlier this month, Forbes.com published a story naming the “America’s Worst-Selling Housing Markets." The reporter used data from the National Association of Realtors, Moody’s Economy.com and Zillow to create an index that ranked metropolitan statistical areas. Much to the confusion of Denver real estate professionals, the Denver region was number two on the Forbes.com list.

One of the statistics Forbes.com cited in the article was a number from Zillow which Forbes.com referred to as “inventory”. There has been lots of confusion about this story and the data in it. Forbes published a follow-up last week, but I’d like to clarify a few points.

• Zillow did not name Denver one of the worst-selling housing markets. Forbes.com used one statistic from Zillow, along with statistics from NAR and Moody’s, to create their own index. Zillow was not consulted on the construction of this index.

• The number Forbes.com took off of our website was labeled on Zillow as "Homes for Sale on Zillow" in the month of January, and that's what it captured. It was never labeled as a total inventory number, and we never presented it to them as such, in writing or verbally.

o The methodology behind the statistic which the Forbes.com reporter pulled from Zillow.com showed the cumulative number of homes listed for sale on Zillow during the month, not a snapshot at a single point in time. This explains why the number wouldn’t match MLS inventory statistics, and further explains why the reporter shouldn’t have used it in the way that she did. (And had the reporter contacted us before writing the article, we would have recommended that she not use it in the way that she did.)

  • In fact, the median daily number of listings in March posted on Zillow was 31,947 – extremely close to the 31,740 listings reported by a Denver economist using Metrolist MLS data. But the cumulative number of listings on Zillow during March (which is what the “Homes for Sale on Zillow” metric represents) was 43,157 listings. In other words, new listings came onto the market and some homes came off the market. The point is that the discrepancy was caused by the Forbes.com reporter not reading the fine print on the Zillow website and not calling her Zillow PR contact; it was not due to inaccuracies in Zillow data.
  • Although our January listings number was representative of the number of homes on the market at the time, we have added partners in the past year, which have brought us new sources of listings. We routinely warn media against using year-over-year numbers when referring to homes on Zillow, since changes might be more reflective of new partnerships than market conditions.
• Contrary to some blog reports, Forbes.com did not say they would stop using Zillow data. They said they would limit the use of year-over-year comparisons when using the metric “Homes for Sale on Zillow.” (We support this decision, and as I said above we would have discouraged the use of this statistic anyway since the reporter was trying to show total overall inventory.) On the contrary, Forbes and Forbes.com (and dozens of other media sources) continue to use Zillow data, and in fact I’m personally one of five proud members of the Forbes Expert Real Estate Panel which conducts monthly online discussions of real estate issues (and frequently uses Zillow data).
We stand behind the accuracy of our data, but like all statistics, they can be misleading if not properly understood or explained. It’s regrettable that this situation occurred.
If you’d like a more in-depth look at Denver’s housing market, please see today’s blog post from Zillow Chief Economist Dr. Stan Humphries. As you can see, the housing market in Denver is actually doing quite well.
Apr 21, 2010 11:51 AM
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

Thanks Spencer....

Apr 21, 2010 12:29 PM
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

For anyone following this thread. Forbes did take down the article.  Kristal left a comment on another post on my blog about it.  I belive  Kristal said both the 10 Worst article and the post they did about that article the update about Denver are no longer on the Forbes.com site.

Apr 24, 2010 07:39 AM