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Associated Press homeowners week series

By Margaret Gehr

Home Stager with Chicagoland Home Staging LLC

May 05, 2010 06:22 PM

Margaret Gehr, who stages homes in the Chicago suburbs through her business Re-Arrange It Interiors, and her staff staged a home for The Associated Press' Homeownership Week series.

We worked with a first time seller in Plainfield, IL, Rosemary West of RE/MAX international, and the Associated Press. It was a blast transforming the space in just a few hours. It went from uninteresting and ordinary to memorable property with pizazz.

Different versions of the article and film have been released in many publications across the country. Here are a few:

Selling your home? Price low, present well, wait MSN.NBC.COM , TODAY.nbc.com

Another part of the series Selling your Home

#2 Ready, set, sell: What you need to know about staging your home for a fast sale

Setting the Stage: How to sell your home fast

google.com The Associated Press

HERE AT A FEW PICTURES:

Before: The room felt very small and it was hard to see how furniture might fit in. The all white walls made the carpet feel old and was hiding the nice white trim and fireplace.

After staging: The room felt much bigger and had loads of pizazz! The new soft color neutralized the wear on the carpet and turned the focus back the rooms best asset..the fireplace.

Before Staging:

After Staging:

For more information on staging your property call 815-530-3566 or email for more information.

Re-Arrange It Interiors, Serving Chicagoland Homeowners, Investors, and Realtors for 6 years.

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David North

Coldwell Banker Bain - Duvall, WA

for a rewarding real estate experience

Very nice. Staging can have a stunning impact when done well, as has been done here.

May 05, 2010 06:25 PM

Robin Dampier REALTOR®

Coldwell Banker King - Hendersonville, NC

Hendersonville & Western NC Real Estate Source

Great before and after pics. It sure makes a difference. Congrats on the Associated Press recognition.

Sue of Robin and Sue

May 05, 2010 06:32 PM

Margaret Gehr

Chicagoland Home Staging LLC - Naperville, IL

Thanks David your comments are appreciated

Hi Sue, Thanks. Definately easier to show now.

May 05, 2010 06:35 PM

Cathy Lee

CL Design Services Home Staging - Danville, CA

ASP, IAHSP, RESA Danville, CA

Congrats-Stunning as always Margaret! Love those lamps in the living room.

May 05, 2010 06:46 PM

Elite Home Sales Team

Elite Home Sales Team OC - Corona del Mar, CA

A Tenacious and Skilled Real Estate Team

Very well done but as much as the staging compliments on the lighting in the pic. makes it look good too.

May 05, 2010 06:51 PM

Maureen Bray Portland OR Home Stager ~ Room Solutions Staging

Room Solutions Staging, Portland OR - Portland, OR

"Staging Consultations that Sell Portland Homes"

Very impressive, especially since you said you did it in just a few hours! I love the fresh colors in the living room!

May 05, 2010 06:51 PM

Margaret Gehr

Chicagoland Home Staging LLC - Naperville, IL

Hi Cathy - thanks I love those lamps to..we have several pairs.

Hi Elite, Your right a good photographer can make any room look better and is key in a good marketing package. In this case the staging, new paint, placement for photo styling, actually having lamps, and a better photographer made the difference. I love putting together rooms that don't disappoint when you get there. Thanks for your comment, I appreciate it.

Hi Maureen, The lime curtains were our inspiration. We didn't have long to pull it together so we had to use what we had on hand.

May 05, 2010 07:50 PM

Michele Hess

Simply Staged Inc. - Rockford, IL

Home Stager Rockford - Simply Staged Inc

Congrats Margaret! Love the color!

May 05, 2010 11:39 PM

Kathy Streib

Cypress, TX

Home Stager/Redesign

Margaret- congratulations for all of the press and I love!! the green you used. It gives the space some "pop" yet isn't too much.

May 06, 2010 05:25 AM

Debra Valentine

Designing Details ~ Staging & Design, LLC - Bountiful, UT

Utah Home Staging for, Bountiful, Salt Lake & Surrounding Areas

Margaret: Great job, great color and great news about the press!!!

May 06, 2010 10:39 AM

Sally Weatherley

EXIT STAGE RIGHT - Vancouver, BC

Vancouver Home Staging, Home Stager Vancouver, B.C

Margaret - what a great success story - all that publicity is great! I absolutely love these staged rooms. The new paint colour is perfect, and as you mentioned, the fireplace and moldings are now really visible. Ok, my favourite part is the zebra chair - where would we be without a little animal print?!

May 06, 2010 12:27 PM

Margaret Gehr

Chicagoland Home Staging LLC - Naperville, IL

thanks Michelle

Kathy - lime green is my favorite. Its hard to see but the art has vibrant blue and greens_ also brought that into the kitchen.

Debra - thank you

Sally - I don't interview well but who complaining...it was very nerve racking. I can see some words were twisted a little. I'm glad you like the zebra I'm always throwing in a little animal.

May 06, 2010 01:35 PM

Kathy Nielsen

http://atlantahomestaging.net - Marietta, GA

Atlanta Georgia Home Stager

Another beautiful job, Margaret. You've nailed the "scale" as it looks extremely balanced and so well put together.

Congratulations. Your home staging is being featured in the group Staging Before and After Pictures group.

Kathy

May 06, 2010 11:52 PM

Michelle Minch

Moving Mountains Design Home Staging, Pasadena, CA - Los Angeles, CA

Home Staging Los Angeles and Orange County, CA

Loads of pizzaz is right Margaret! I love the way you tied the living room and dining room together and your photos look great!

May 07, 2010 03:40 AM

David Peterson

Synergy Staging ~ specializing in vacant home staging - Portland, OR

Home Stager Portland OR-Synergy Staging-Portland Oregon

Just beautiful work as always. The curtains sure inspired your work and the lime colors pop perfectly. And the article is terrific. I love that your blouse matched the color scheme of the house!!! =)

May 07, 2010 06:16 AM

Birgit Anich

Birgit Anich Staging & Interiors, 203.807.4040 - Norwalk, CT

CT Home Stager Fairfield & New Haven County

Margaret, can I move in? Love the lime green colors!!! Congratulations!!!!! Great pictures too!!

May 07, 2010 02:19 PM

Margaret Gehr

Chicagoland Home Staging LLC - Naperville, IL

Kathy - scale was key since what you see is the whole living space and I wanted it to look like you could add more. Thanks for the feature!

Thanks Michelle - have to confess..unlike you I did not take the photos. Thanks for your comments;)

David - Ohh, Went I saw that photo I thought why that one..there were so many other better ones..but it did match! thanks for your comments :)

Birgit - thanks. I love the lime green too..with the black and white it kept it fresh and light.