Sellers and Realtors: Staging Education, Part Two, Repairs

Dream Home Decorating and Home Staging Oakhurst CA

Part of my role as a professional home stager is to educate Home Sellers and Real Estate Agents about the realities of Home Staging.  Watching home staging programs on TV frequently misleads viewers and does not often impart the details of how a professional stager works and how the staging process plays out.

In the Fresno, Clovis and Madera foothill and mountain communities the housing market remains a very strong Buyers market.  I have heard many stories of buyers getting homes for 40-50% of the value that was established for them 2-3 years ago.  Many sellers are underwater with their loans and need a way out.  Home staging can help with these issues. 

Professional home staging is frequently misunderstood by many real estate agents and homeowners.  Sellers and agents are often fearful of the stager and the process.  They often think that it is primarily about decluttering, removing family photos and then adding beautiful items from a stager's inventory or having to buy new furniture themselves. 

While those aspects can be important they are NOT the sum total of what a professional home stager can do for you and your home.  We do NOT come into a home to demean or berate how the seller lives.  Our goal is to help sell the property and to make the process as easy on the seller's as possible. 

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This is Part Two of a Seven (7) part series about the ins and outs of real-life professional home staging.  You can read Part One here: An Overview to Professional Home StagingPart Three, DeCluttering is here.

REPAIRS or deferred maintenance  

When a potential buyer visits a home where repairs are clearly visible it screams out to them, ..."beware these are not the only problems with this house.  MORE ARE HIDDEN AND SOMEDAY YOU WILL PAY FOR THEM."   

While this may not be the case it is what buyers imagine and they will likely move on to the next listing BEFORE they even consider that listing. 

Here is a case that has an easy fix, but the owner's choose to ignore the problem:

                                   Dream Home Decorating and Home Staging Coarsegold CA

What does this say about the house?  In my opinion it says that the owners don't take care of small items therefore they probably don't take care of the major items.  Will the heater or air conditioner work when I need it?  Are there unseen plumbing or water issues? 

Professional home stagers can usually provide Real Estate agents and Home Sellers with extensive checklists that can assist sellers in determining repairs needs.  Generally they cover items on the exterior and the interior of the home.  My checklist for sellers is six pages long (I know that length may seem intimidating but selling a home is not a walk-in-the-park).

Here are just some itmes on our list: 

Exterior:

  •  Repair or replace missing and/or damaged fence slats, stakes and posts.Dream Home Decorating, Home Staging Fresno, Clovis, California
  •  Remove dead tree and shrubbery that it causing damage (or may cause damage) to the house
  •  The garage door should open freely and quietly.
  •  Clean grease and oil spots from concrete or asphalt surfaces.
  •  Polish door handles, door knockers and anything that should be shiny.
  •  Replace/repair any broken or unsightly items.. such as handles, mailboxes, lock pads.
  •  Power wash siding, walkways, decks, under the eaves and anyplace where dirt and spider webs are a problem. 
  •  A fresh coat of paint anywhere, in or on a house says to buyers  "this house is cared for."
  •  Make repairs to worn shingles or roofing tiles and gutter seams
  •  Clean out the gutters.

Interior:

  •  Rub a bar of soap on all window and slider tracks to aid in ease of opening.  Dream Home Staging and Home Decorating Fresno, Clovis California
  •  Keep stairways tidy and assure that all handrails are sturdy, secure and safe.
  •  Repair or replace missing or damaged tile, hardwood, vinyl and baseboards.
  •  Repair or replace or reface countertops: broken tiles, chipped laminate.
  •  Pay close attention to bathroom sink and tub surrounds.  New caulking may be needed. 
  •  Replace old, outdated and soiled carpeting.
  •  Re-enamel, patch or replace badly chipped or stained fixtures. Tub, tile and porcelain refinishers  are often less expensive than purchasing new. 
  •  Repair noisy or leaky toilets and faucets.  Clean faucets filter screens for a nice even flow.

My list for sellers is much more extensive, the above is just a taste. 

(The list that a home stager provides is never meant as a substitute for a professional home inspection.)

If a seller is not willing to make repairs to their home, then it's unreasonable for them to expect potential buyers to pay for those repairs.  Eventually those repairs will need to be paid for, by the seller, but waiting for buyers to ask for that means that a sale may be missed. Buyer's will move on to another listing that is a well-maintained house. 

DON'T GIVE THAT SALE AWAY TO THE COMPETITION! 

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Dream Home Staging and Home Decorating, Fresno California 

Dream Interior Redesign & Staging, by Ginger Foust, is a full service Professional Staging and         Interior ReDesign company.

Locally serving the Californiafoothill and mountain communities of Oakhurst, North Fork,      Coarsegold,Ahwahnee, Bass Lake, Wawona and MariposaAlso servicing areas of Fresno, Clovis and Madera, California.

Providing Virtual and Conceptual Staging Worldwide.

 Click here to see a short slideshows with examples of our work. 

 Visit our website at www.dreamredesigns.com for more information or call 559-877-2442.

 
This post has been included in California Real Estate News Madera County, CA Real Estate News
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16 Comments on Sellers and Realtors: Staging Education, Part Two...REPAIRS

MAY
15
2010
173,333 Points Outside Blog

Smart buyers know how to size up an owner and their concern for maintenance, and it starts at the front door, if not the curb!  Your leaky gutter image reminded me, though, of a time when I asked the restaurant hostess if we could have a seat my the waterfall.  Most ill-prepared hostesses would have said "Huh?"  But this astute young lady took us way to the back and sat us facing a dripping Gutter....She got a 25% tip!

 

Jim-In-Paradise

6:23pm • #1
346,126 Points 8 Featured Posts Attended Rain Camp Called Shot Master

Thanks for commenting Jim-in-Paradise.  Why have gutters if they're not in a state of good repair...that is unless you WANT waterfalls.  (-:

10:23pm • #2
MAY
16
2010
1,030,032 Points 238 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Ginger- I am loving this series.  You are so right about others impressions of what stagers do.  We are there to help the homeowner make sure the home is putting its best foot forward and that includes but is not limited to what color the walls are painted, or where the furniture is placed.  Love your list!!1

11:05am • #3
202,345 Points

I  have to agree w ith Kathy..great series and great post, thanks for sharing. I have bookmarked, great post

11:38am • #4
181,895 Points 5 Featured Posts Attended Rain Camp

clever series -- you are the pro with helpful info. (like my rhyme?)

1:57pm • #5
131,237 Points 2 Featured Posts

Ginger-I'm a BIG fan of pre-listing home inspections.  This allows the seller to find out the issues in advance and fix them or know how much room they have for negotiations.  Having a home with few issues makes the buyer more confident in their purchase and reduces the chance for buyer's remorse.

2:00pm • #6
346,126 Points 8 Featured Posts Attended Rain Camp Called Shot Master

Why thank you Kathy.  Hopefully my visibility and backlinks to here on Facebook will help it get more exposure with local agents.  Already got one "interesting" from a friend on Facebook so it's worth the time to be here. 

2:07pm • #7
346,126 Points 8 Featured Posts Attended Rain Camp Called Shot Master

Thanks again Mary Lou.  2 down and 5 more to go.  Since, for the most part, agents aren't commenting, I presume they are at least reading since the series is getting a lot of click through views.  If they're reading I'M HAPP-PY!!!!

2:09pm • #8
346,126 Points 8 Featured Posts Attended Rain Camp Called Shot Master

Yes "queen of clever" Karen, the rhyme works for me.  BTW...your photography is really becoming awesome!!

2:10pm • #9
346,126 Points 8 Featured Posts Attended Rain Camp Called Shot Master

Hi Michele, interesting that you bring that up, I am too BUT no one will go for that here because the lenders won't accept them and the sellers will not make that investment.  When we sold our last house we had pre-inspection copies for every potential buyer to take with them.  Takes away the doubt.  Love it that you commented, thank you!

2:14pm • #10
2 Featured Posts

Ginger, great photo to illustrate your point.  It still amazes me that sellers don't see the need to present their home in the best possible way.  Their home is probably their biggest asset yet they won't take that extra step in trying to get the best sales price.  Of course, those who are financially unable to spend are in a different situation.  Great post!

10:57pm • #11
MAY
17
2010
3 Featured Posts Outside Blog

Ginger - what a great series.  I love your suggestions to the seller.  This information is so valuable.  Thanks for sharing.

6:46am • #12
780,493 Points 38 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Excellent "advice for sellers" series Ginger.  The littlest things can cause a buyer to develop the perception that the house has been poorly maintained.  It's so important to prevent that perception.

11:48am • #13
346,126 Points 8 Featured Posts Attended Rain Camp Called Shot Master

Hi Pam, I'm frequently surprised when I visit homes too but I don't know why.  I guess that many people just don't have the pride in their valuables that some of us do.  Mine own home can get out of control, but not for too long and NEVER when guests are coming.  Deferred maintenance is an easy chore to ignore but it will always bite you in the end....or in the pocketbook.  Thanks so much for commenting. 

Thanks Wanda, I appreciate the comment support from all of my AR friends, just hope that some locals are reading. 

I appreciate your kudos Sharon.  If we see a dirty, dented car rolling down the road, puffing out smoke, we get an impression of the owner....same with houses.  People need to GET IT so that they can move on! 

11:58am • #14
MAY
23
2010
701,162 Points 39 Featured Posts Outside Blog Called Shot Master

Good advice, as that is exactly what a buyer will do, move on to another home that is better taken care of.

9:03am • #15
346,126 Points 8 Featured Posts Attended Rain Camp Called Shot Master

Thanks Lyn.  Love hearing from RE agents.  Problem in my area is that so-o many houses are in need that no one thinks it's necessary.  Hmmm...could setting one's house apart from the rest be a good thing for making that sale???  I appreciate your affirmation of my thoughts. 

9:41pm • #16

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Ginger Foust-Home Stager Oakhurst CA, Dream Interior Redesign & Staging

Oakhurst, CA

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Address: Oakhurst, Bass Lake, Ahwahnee, North Fork, Coarsegold, Yosemite Lakes Park, Wawona, Fish Camp, Mariposa, Oakhurst , CA

Office Phone: (559) 877-2442

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