Does anyone read the newspaper anymore?

By
Real Estate Agent with Century 21-Affiliated

Really!

Internet or Newspaper?  That is the question.  After being in Real Estate for 21 years, I've seen a shift

in how customers are finding their info, obviously!  So, I'm wondering what the future of the newspaper

ad is going to be.  I question the buyers that come to my open house to find where they really found

out about the open house?  What are you experiencing?  The cost of print advertising is so high that

it almost is an eliminator right there.

I guess I wouldn't mind paying the extra dollar if I thought it really was a worthwhile thing for a seller?

The younger generation of buyers has never even read a newspaper.  That is really a weird thought.

Is there a clear answer?  I wonder?

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does anyone read the newspaper anymore

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Rainmaker
1,176,436
Wallace S. Gibson, CPM
Gibson Management Group, Ltd. - Charlottesville, VA
LandlordWhisperer

Newspapers are consolidating and printing less often.  Those with on-line issues will survive but not in the previous form.

May 17, 2010 10:54 AM #1
Rainer
64,467
Tamara Camden Vacation Rental Agent
All Rentals 2 Remember, inc. - Key West, FL

Hi Julie, I use the online local newspaper myself as it is about half the cost and saves paper.

May 17, 2010 11:26 AM #2
Rainmaker
349,786
Pam Miller
Realty Associates - Friendswood, TX
Broker Associate - Pearland/Friendswood

Newspapers are on their way out.  Not many Realtors in my area use newspapers for ads, 

May 17, 2010 11:51 AM #3
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Rainmaker
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Julie Press-Raese

LLC, Realtor, ARB, CRS, GRI
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