My web site generates over 600 leads a month and helped me sell 521 homes last year! I have outline below what I feel are the 5 most critical features your web site must have to make you over $150,000 a year! Here goes!
1. Lead Conversion- Out of 100 unique visitors, how many are filling out forms and contacting you. The average site is just below 3%. We have our site around 11%.
2. Instant Follow up- 20% of on-line viewers EXPECT a response immediately and another 25% expect a response within 30 minutes. How long does it take the average Realtor??? 16 HOURS! Does your site send you a text message when a new lead comes in, allowing you to contact and convert that to an appointment. This dramatically increased our business last year.
3. Follow-up- We have all been taught that a fortune is made in the follow-up. Does your web site have an automated drip campaign to keep your name in front of the client until they are ready to buy or sell. Since 61% of on-line traffic is down the road business, how are you keeping in touch?
4. Return on Investment Tracking- Do you have the ability to see how many visitors came from a specific marketing activity so you can determine your cost per lead. My web site saves money by automatically calculating the conversion of new leads from each marketing campaign by having a "back end" that allows me to view all this data in real time!
5. Professionally written content- We aren't writers so why try. The content on my site was professionally written by a copywriter that understands how to articulate value to online prospects. So much value that they are willing to fill out a form to get the information. There are so many way to capture a lead online. I would be happy to share what we are doing to be so successful online.
Check it out and let me know what you think! http://www.jaykinder.com/ or call me any time at 580-248-2600! The best thing about this web site is that it only cost $150 a month (You get two sites) Many of the top professionals in the world are using this site.
Hope this was useful!
Jay Kinder
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I may be wrong Jay. But this post is just a blatant ad to make money for your services. You can post whatever you want, of course, but my first impression is, I really am turned off, because there are a lot of AR members making money from their business sites, but it is secondary, because they offer tips and help to all the AR community and their primary business makes money because of it. If something you say or offer catches my attention, you can be sure I will click your link and check you out. If I am that impressed, you will get business as a friend and co-blogger in the AR real estate business, not because of a post that tries to SELL me something. I hope I am not out of line here (if I am you can be sure the AR members will let me know, that's the beauty here) Regards, DavidC
PS. I have been to your site before this post because I saw your name on the net before. Very impressive. But what about agents like me that have very good company sites, (Real Living) etc. Do you suggest we leave them, if we could, or do you have advice to help us secure more leads?