Special offer

Realtor Bonuses

By
Real Estate Agent with Century 21 Blackwell & Co.

Let's hear what other real estate agents think about offering bonuses or incentives to buyers agents in an effort to make your listing more attractive.  Thank you in advance for you feedback!

Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Why offer bonuses?  Why not drop the price of the property?

Most brokers take the regular split on bonuese anyway. 

Bonuses directly to the agent can be considered a bribe by the buyer. 

 

May 19, 2010 09:28 AM
Carrie Cowan Holder
RE/MAX State Line - Leawood, KS
Cowan & Company Realtors

Bonuses on a property rarely work.  I have tried many times and it generally doesn't even increase the number of showings.

May 19, 2010 09:30 AM
Valerie Spaulding
Windermere Peninsula Properties~Allyn~Belfair~WA - Belfair, WA
Allyn-Belfair-Hood Canal-Local Expertise!

I agree with Lenn - drop the price.... An honest good agent is going to sell the home if it meets their buyers criteria etc.  I don't believe in "bonuses" -course I don't believe in cutting commission either. I am worth my weight in gold.... Same thing with "seller allowances" i.e., carpeting, appliances etc - drop the price!  Buyers look at a listing in nano seconds and don't read the fine details. Reflect it in your price!

May 19, 2010 09:31 AM
Kristen Wheatley
Better Homes & Gardens | The Masiello Group - Brunswick, ME
Supporting Success - Best Job in the World!

I see it a lot here and I have heard agents tell their sellers that it can help sell their home, but I really don't see it doing that.  I agree with the above comments, you are better off getting a price reduction.  That will get the attention of more buyers instead of just agents reading the internal remarks and hoping to sway their buyers.  It really comes close to (if not jumps over) the ethics line in my opinion.

May 19, 2010 09:36 AM
Richard Weeks
Dallas, TX
REALTOR®, Broker

I don't think a bonus works.  Lower the price of the house to sell it quicker.

May 19, 2010 11:16 AM