Many of you are collecting testimonials, either from LinkedIn, Facebook comments, videos, etc. I found a blog post with great insight into getting the MOST from your testimonials. You can click the link below for access to the complete blog post. It’s good stuff!!
The six questions you need to ask to get a powerful testimonial are:
- What was the obstacle that would have prevented you from buying this product?
- What did you find as a result of buying this product?
- What specific feature did you like most about this product?
- What would be three other benefits about this product?
- Would you recommend this product? If so, why?
- Is there anything you’d like to add?
Suggestion: These could also be good questions to ask on your Facebook page to solicit Testimonials.
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