Real Estate Broker/Owner with Carlson Properties 325-721-2429 0528582



IT SEEMS THAT SOME WANT TO EXPERIMENT FIRST.  Let's just test the market. Let's put the house on the market and just see what happens.  Let's ask more than it's worth just in case someone will nibble.

The experimenting, the testing, the sticking the big toe in the water theory is not going to get your house sold.

Talk about guaranteed frustration.  What makes sellers think that a buyer is going to be tempted by an overpriced listing?  

What makes sellers think that buyers want to overlook your deferred maintenance when there are dozens of new construction houses just sitting there on the market?

I went to some open houses this weekend and . 

Here are a few tips that are FREE FREE FREE!

Most people have a door mat in front of the front door. 

1.  I suggest for sellers to get a new one and when you buy it make sure that the mat  says the word

"W E L C O M E." 

The power of words are incredible.  Don't leave the  "WELCOME"  thought to chance  -

S P E L L it out!

2.  Sweep the front entrance.  It is amazing what the wind can blow up against a door in a day.

3.  Create interest at the entrance to entice the buyer in from the curb.  This can be as simple as colorful flowers in a pot.  I have a wrought iron chair that is always in front of a house  somewhere.  It makes an awesome prop to draw the eye  into a front entrance.

Two of the open houses I went to were empty houses.  One had jewel-toned accent walls.  You know what I am going to say next, don't you?  Buyers don't want to paint any more than sellers want to repaint!

Another had wallpaper, not bad wallpaper but better to error on the safe side and remoe all of the wall paper.  To quote HGTV's "Design to Sell"  show hosts, wall paper is "TASTE SPECIFIC".   Will Rogers said he never met a person he didn't like.  However, most buyers would add: " I never met a room with wall paper that I like."

To view more staged homes go to

For a FREE prelisting staging consultation, call Beverly at 325-721-2429.

Post listing staging consultations also available for a  fee. Front Door #2




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Beverly Carlson,  REALTOR, GRI, ASP, IAHSP, RESA


Carlson Properties           

Abilene, Texas


To See Abilene's Staged Homes, go to


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Susan Laxson CRS
Palm Properties International - Naples, FL
Local Knowledge & Global Network

Good & simple ideas to make a home inviting to enter - thanks for sharing these easy tips!    Susan

Jun 14, 2010 06:17 PM #1
Marc Swartz, CPA, CA, Real Estate Broker
Royal LePage Vision Realty, Brokerage, Direct: (416) 737-9800, Office: (416) 321-2228 - Toronto, ON
Toronto, Durham & York Regions, Ontario, Canada

Beverly - Excellent ideas to make create interest for the home in the buyer's mind.

Jun 14, 2010 06:27 PM #2
Tom Priester
Paradise Sharks - Jupiter, FL
Paradise Sharks

Beverly some "welcome" information. Staging is so very important and your thoughts are much appreciated.

Jun 14, 2010 11:53 PM #3
Linda D. Pufford
Stage with Divine Style - Home Staging - Novato, CA
ASPM, Marin/Sonoma Home Stager


I love the words: Buyers don't want to paint any more the sellers want to repaint!!!  That's a great one.  With your permission I'd like to use that one!

Jun 20, 2010 06:29 PM #4
Lori Kim Polk
Premiere Home Staging : Home Staging Services - Roseville, CA
Home Stager - Roseville, Sacramento

Beverly... this is great. Do you have your own staging website aside from staged homes?

Jun 20, 2010 06:46 PM #5
Beverly Carlson
Carlson Properties 325-721-2429 - Abilene, TX
Abilene's Staging Realtor

Susan,  Staging Works!

Marc,  Thanks for commenting.  I find that staging is rewarding for both buyers and sellers.  The sellers sell and the buyer's fall in love with their home. 

Tom,  Staging just  can't be kept a secret any longer!

Linda,  I would be delighted for you to use the sentence about paint.  Everyone once and awhile I can turn a phrase!

Lori, Thanks for asking about a website.  I know I should have one, My daughter keeps bugging me.  I have talked to a couple people about website design, but it has been kinda scary as far as expense.   I need something that won't be too difficult for me to understand or too expensive.  I'm open to suggestions.  I wish there was the staging equivalent for websites.  Home Stagers are so inexpensive for the investment return. Websites, I am not so convinced!  

Jun 22, 2010 02:18 AM #6
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