Yesterday was a pretty normal day. At least it started out that way. I had to fill up a few flyer boxes, and had to check on one of my listings that is up for sale. The sellers had to go out of town for a few days... and I told them I'd be glad to drop in at the house a few times while they were gone... just to make sure everything was ok.
While I was driving over there... my cell phone rang. I looked at the number... and it seemed to be familiar. I answered... and it turned out to be one of my previous buyers calling. They have been in their home in Mentor for about two years, and are just thrilled with it. Luckily, as this call was evidence of... they were also thrilled with me... and my service to them two years ago.
They were calling to tell me that they had a neighbor who had been talking about selling their home. And... as many of my previous buyers and sellers have done in the past... they told their neighbors all about me... and what a wonderful job I did for them in selling their previous home, and then finding the home they are now in.
This just must have been fun to watch... them talking to their neighbor. It sounds like they did just about everything they could to tell these poor folks that they needed to use me, and my marketing plan, to get their home sold for them.
So... that brought them to make the phone call to me. Hooray !
I told them I'd call them back when I got back to my office, which I did. I got all the info, and then called their neighbor... and ended up going over to their home last night.
I spread my marketing program out for them... and spent much more time listening to their concerns than I spent talking about myself. They told me they really liked that.
Bottom line... we are going to put their home up for sale, soon. I gave them a short list of things I suggested they do before we begin to market their home. They loved the ideas I gave them... and really loved the fact that the things I suggested were simple things that wouldn't cost them much money.
Whew ! Another personal referral from one of my previous customers.
I am so thrilled. For as long as I can remember... the great majority of my sales and listings have come from referrals from my past customers and clients.
How have I managed that ? Basically, for about fifteen years now, I have followed the By Referral Only program that I learned from Joe Stumpf years ago.
I think I first went to one of Joe's seminars in the early 1990's... and have been one of his greatest and happiest fans since then. Joe's By Referral Only program can be seen on his website at www.ByReferralOnly.com .
All I can think of saying right now is... thank you so much Joe Stumpf !
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