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Help! I need advice I have a teach a class to my peers about Active Rain

By Daniel Olsen

Real Estate Agent with Exit Realty Achieve

June 21, 2010 03:24 PM

I have been asked by my broker to hold a class on Active Rain, for the other agents in my office. My office is fairly new and many of the agents are older and less computer savvy. However, they are all great hard working people, whom I love working with. I am sure that they will be interested in learning about the site and my experience with it. I am obviously going to discuss the basics of what they site is, how to log on and sign-up. However, I would appreciate some input on what you thing I should highlight. I have about 45 to 60 minutes and the use of a conference room with large screens hooked up to a computer.

I have only utilized Active Rain for a few months myself so I could really use your input. Thanks in advance for any advice!

Daniel Olsen

Licensed Real Estate Salesperson

Exit Real Estate Achieve

956 West Jericho Turnpike

Smithtown, NY 11787

631-219-1927

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Pippa Mac

Chevaux Group Realtor, The Woodlands and Spring - The Woodlands, TX

The Woodlands TX Real Estate

Daniel .... I would go through all of "Active Brad's" blogs ... he is the master teacher! pippa

Jun 21, 2010 03:28 PM

Christie Lane Craven

Blackwell Real Estate - Odenton, MD

Your Anne Arundel County Agent

How fun! I would cover some things on blogging in general like a basics of keywords and SEO so they understand the 'why' of why AR and blogging are important!

Jun 21, 2010 03:30 PM

Marchel Peterson

Results Realty - Spring, TX

Spring TX Real Estate E-Pro

Daniel, I just ran across this post that Brad Andersohn put together the other day. I think it would be perfect.

Jun 21, 2010 03:31 PM

Margo Marshall

Re/Max Specialists - Jacksonville, FL

Hi Daniel- Being an 'older' Realtor - I was not in the mindset of social networking....I actually am active in active rain, have made many good contacts and thoroughly enjoy getting 'away' from my business on a different level....I think it is GREAT you are intorducing this to your office.... my office has a lot of older 'set-in- their- way' guys and don't think they are ready yet to accept all the social networking....I look at it as fun and creative!

Jun 21, 2010 03:33 PM

John Novak

Keller Williams Realty The Marketplace - Las Vegas, NV

Henderson, Las Vegas and Summerlin Real Estate

Hi Daniel - I would start with a couple of quick stats from NAR about how 80% or more of buyers start their search for homes online. (And for listing agents that means that your marketing better be strong online in order to be found by those buyers). Then go into the difference between a static website and a continually updated blog, and the importance of providing fresh content to Google and your readers. Finally, how can your agents easily provide that content? ActiveRain!

Jun 21, 2010 03:35 PM

Joan Whitebook

BHG The Masiello Group - Nashua, NH

Consumer Focused Real Estate Services

I know a lot of "older" realtors who are here on AR and who would like to be. I would let them know there is a lot of help. Check out the newbie group, check out Brad's post above... and let them know the ambassadors are there to help them. All they have to do is call!

Kent Dills

Broker, Dills Real Estate - Bellingham, WA

Real Estate 817-495-8028, Bellingham, Washington

Daniel, in 45 - 60 minutes you're only going to be able to cover a few things and give them the focus and time that they need. Accordingly, you should really try to limit the "Intro to ActiveRain" session to just a few high-level topics.

In other words, the most important thing you can do is be very careful of what is going to be the natural inclination to cover too much.

And use the KISS principle = Keep It Simple Simon!

Jun 21, 2010 03:40 PM

Exit Realty Achieve - Smithtown, NY

Thank you to everyone for the great, insightful comments! They were all very helpful and I am going to use all of your advice in preparing and presenting to my office.

Jun 28, 2010 01:35 PM

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Daniel Olsen

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