Identifying Architectural Styles: ART DECO

By
Real Estate Agent with Majestic Properties 3061802
http://actvra.in/4w7N

I wrote a post called Architecture in Real Estate some time back that did not get much attention from the Active Rain Community.  But from there Dave Rosenmarkle suggested the idea of offering “a series of short blogs about types of architecture”.  So thank you Dave, here is my first attempt at enlightening our AR friends, with a style that hits close to home, since we have the largest compilation of Art Deco Architecture worldwide, right here in The Historic Miami Beach Art Deco District.  Hope you find this helpful and let me know if any of you would like to hear about other “styles”, and I promise that if I don’t know enough, I will not mind doing the research.  Also please keep in mind that I am truly simplifying and hope not to do injustice to the historical period represented.

                        ocean drive

Modern Architects’ desire for a new language, together with the need to rebel against traditional architecture and excessive decoration, lead to the ART DECO movement, which not only is visible in architecture, but also fashion, art, graphics, furniture, transportation and even household items.

The style is mainly characterized by simple, clean, geometric lines.  As Art Deco arrived in The United States, so did the images of sleek cars and trains.  Angular shapes like zig-zags, and lightning-bolts became popular. Visible in Miami Beach, buildings were streamlined to look like ocean liners and a clear nautical theme can be discerned. 

Some features to expect in Art Deco Architecture are:  flat roofs, combinations of flat and curved walls, use of glass block, circular windows, steel frames, vertical emphasis, rectangular framing, horizontal articulation like eyebrows over windows and doors, low relief ornamentation around door and window openings, metal windows, metal railings, stucco walls with some plaster ornamentation (stylized and abstracted floral motifs and sunrise patterns), colored glazed bricks, mosaic tiles, and most of all SIMPLICITY!

art deco example 1

         art deco example 2      art deco example 3

How to you use this in real estate property descriptions:  If you see any of the elements above, you can make mention of Art Deco influence.  Please make sure you do not call a structure Art Deco if the roof is not flat.  Also, if there are other non-Deco elements in the property, don’t be afraid to call the structure eclectic.   I always look for the most striking elements first to make mention.  Example:  you may have a Non-descript home with a beautiful Art Deco Mantle or an exterior ornamental plaster grill.  Take advantage of these elements to make  homes sound like they have some kind of architectural significance, it may make the difference to the buyer. 

Hmmmm........which style will I do next?

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Rich Jacobson
The Sound Realty Team - KW West Sound - Poulsbo, WA
Your Kitsap County WA Real Estate Broker

And here all this time I thought Art Deco was a game show host!

Great blog, Ines. Excellent continuation of your previous start. Keep it going!

(they had lychee on Top Chef last night!)

Oct 26, 2006 06:26 PM #3
Rainmaker
189,779
Dave Rosenmarkle
Highland Realty - Arlington, VA

Ines

Right on target! Great post! I don't know if you even have this style in Florida, but an architectural style that is much misunderstood and mis-named in the Northern VA market is Victorian.  


Oct 26, 2006 10:39 PM #4
Rainmaker
1,131,930
Bryant Tutas
Tutas Towne Realty, Inc and Garden Views Realty, LLC - Winter Garden, FL
Selling Florida one home at a time
I love the art deco district. Is the pink building  The Carlisle? I flew TLW there for dinner once. We were in Clearwater at a tiki bar and had the great idea to hop a plane to Miami for dinner. Had a limo waiting that took us to the Carlisle for Lobster and Champagne. From what I remember we had a great time:) 
Oct 27, 2006 12:51 AM #5
Rainmaker
223,106
Rick & Ines - Miami Beach Real Estate
Majestic Properties - Miami Beach, FL

Eric - Thanks for the comment, let me know when you do one

Brian - I remember studying something about dingbats in school.  They are very misunderstood but so is the whole post-modern movement.  Loved the photos, thanks for sharing...but love the nickname even more, talk about a niche "King of Dingbats"

Rich - I am glad you liked it, I was a little hesitant about posting it

Dave - I may tackle Victorian next, it is extremely misunderstood, so it will be a good style to expand on.  Thanks again for the idea.

Bryant - next time you come to Miami, you need to take TLW to Joe's - (just make sure stonecrab is in season).  Rick and I will gladly join you.

 

Oct 27, 2006 02:22 AM #6
Rainmaker
442,314
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...
Hi Rick & Ines, I don't know how I missed this post but... nice pics and thx for the great intro to Art Deco, I've always admired the style of art deco painters like De Lempicka and the architecture is equally pleasing to the eye. But now I have a craving to watch Miami Vice.
Oct 30, 2006 09:39 AM #7
Rainmaker
223,106
Rick & Ines - Miami Beach Real Estate
Majestic Properties - Miami Beach, FL

Marti, this network is about learning - thanks so much for introducing me to de Lempicka - I was not familiar with her art and will definitely look into it in detail.

ines

Oct 30, 2006 11:00 AM #8
Rainmaker
611,640
Sharon Simms
Coastal Properties Group International - Christie's International - Saint Petersburg, FL
St. Petersburg FL - CRS CIPS CLHMS RSPS
Better late than never comment. Great description and photos of the Art Deco style. We have one small section of St Pete that is reviving the Art Deco style in their renovations - even a few new buildings are using elements from Art Deco.
Mar 30, 2007 11:17 AM #9
Rainmaker
223,106
Rick & Ines - Miami Beach Real Estate
Majestic Properties - Miami Beach, FL
Sharon - I'm glad you are finding all of my "architectural articles" - I started with the idea of writing about different styles and never continued, maybe now with your new group I will. 
Mar 30, 2007 03:20 PM #10
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Oh BOY, Oh BOY oh BOY!!!! I love this article!!!
I love the depth of understanding, the graphics, the joy when amazing design and SIMPLICITY meet! Thanks for sharing Ines... 

and Sharon...thank you for starting this Group!YAY!

Mar 30, 2007 04:10 PM #11
Rainmaker
223,106
Rick & Ines - Miami Beach Real Estate
Majestic Properties - Miami Beach, FL

Sharon and janeAnne, you guys are such great leaders - nothing like good encouragement to keep going with these.  I thought I was boring people when I wrote them.  Thank you guys!

Mar 30, 2007 04:24 PM #12
Rainer
51,046
Cyndy Sujarit
Prudential California Realty - Chino Hills, CA

I have enjoyed reading your blogs and have found them very informative.

Thank you,

Cyndy Sujarit

Prudential Commercial Real Estate

Jun 09, 2007 01:50 PM #13
Rainmaker
611,640
Sharon Simms
Coastal Properties Group International - Christie's International - Saint Petersburg, FL
St. Petersburg FL - CRS CIPS CLHMS RSPS
It was nice to have a new comment which brought me back to reread this post. For me, the Art Deco style also means colors.
Jun 09, 2007 03:31 PM #14
Rainmaker
223,106
Rick & Ines - Miami Beach Real Estate
Majestic Properties - Miami Beach, FL

Cyndy - thanks for reviving this post and for the compliment - I hope to do a series of architectural styles for www.Miamism.com

Hey Sharon - I was on vacation and just got back to revisit this post - the original colors of Art Deco were greys and whites and when the whole Art Deco District in Miami Beach began the preservation process, color was added and now we tie the 2 together - it's funny how that happens, but I agree that color helps all the great elements stand out.

 

Jun 11, 2007 04:49 AM #15
Rainmaker
2,352,391
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher
I loved the lesson, I hadn't seen any previous posts earlier, either.  I have not been to Miami in many years and would love to see that in person!  Thanks for sharing it.
Jun 12, 2007 01:13 AM #16
Rainmaker
223,106
Rick & Ines - Miami Beach Real Estate
Majestic Properties - Miami Beach, FL
Carole - you will not be dissapointed if you ever make it to the Art Deco District (it's South Beach), but let me know, would love to meet you.
Jun 12, 2007 01:42 AM #17
Rainmaker
2,352,391
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher
Thank you, Ines, I just might take you up on it one day.....It's been so many years since I have been to Miami it would be like seeing it for the first time!  Thank you for your kind invitation.
Jun 12, 2007 02:56 PM #18
Rainmaker
611,640
Sharon Simms
Coastal Properties Group International - Christie's International - Saint Petersburg, FL
St. Petersburg FL - CRS CIPS CLHMS RSPS
Carole - no matter how many times you've seen Miami or South Beach, I think seeing it with Ines would always be seeing it with new eyes!
Jun 12, 2007 03:07 PM #19
Rainmaker
223,106
Rick & Ines - Miami Beach Real Estate
Majestic Properties - Miami Beach, FL

Carole - Miami has changed so much, and those buildings only look better - they have done such a great job of preserving them and their facades.

Sharon - you are too funny - a lot of my friends go with me on architectural tours just to get my take on the features....you should see them immitating me.  : )

Jun 12, 2007 03:22 PM #20
Rainmaker
611,640
Sharon Simms
Coastal Properties Group International - Christie's International - Saint Petersburg, FL
St. Petersburg FL - CRS CIPS CLHMS RSPS
Ines - have other real estate agents in your area asked for tours and your comments so that they can be Pretend-Ineses on their listings?
Jun 15, 2007 12:16 PM #21
Rainmaker
223,106
Rick & Ines - Miami Beach Real Estate
Majestic Properties - Miami Beach, FL
Sharon - when I show one of their historical listings they follow me and are very attentive - some even confess that they had learned from my showing....you are so funny.
Jun 15, 2007 01:25 PM #22
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