Sellers and Realtors: Staging Education, Part Six, Cleaning
Great posts from Ginger, check out the entire series!
Sellers and Realtors: Staging Education, Part Six, Cleaning
Part of my role as a professional home stager is to educate Home Sellers and Real Estate Agents about the realities of Home Staging. Watching home staging programs on TV frequently misleads viewers and does not impart the details of how a professional stager works and how the staging process plays out.
In the Fresno, Clovis and Madera foothill and mountain communities the housing market remains a very strong Buyers market. I have heard many stories of buyers getting homes for 40-50% of the value that was established for them 2-3 years ago. Many sellers are underwater with their loans and need a way out. Home staging can help with these issues.
Professional home staging is frequently misunderstood by many real estate agents and homeowners. Sellers and agents are often fearful of the stager and the process. They often think that it is primarily about decluttering, removing family photos and then adding beautiful items from a stager's inventory or having to buy new furniture themselves.
While those aspects can be important they are NOT the sum total of what a professional home stager can do for you and your home. We do NOT come into a home to demean or berate how the seller lives. As Professional Stagers, our goal is to help sell the property and to make the process as easy on the seller's as possible.
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This is Part Six of a Seven (7) part series about the ins and outs of real-life professional home staging. You can read Parts 1-5 here:
Sellers and Realtors: Staging Education, an Overview, Part One
Sellers and Realtors: Staging Education, Repairs, Part Two
Sellers and Realtors: Staging Education, Decluttering, Part Three
Sellers and Realtors: Staging Education, Neutralizing / Depersonalizing, Part Four
Sellers and Realtors: Staging Education, Updating, Part Five
CLEANING
DIRT and DUST FOR SALE. What a headline that would make when listing a house FOR SALE. No one wants to spend their hard-earned money on your dirt, dust, mildew, grease and tarnish. IF you do no other part of the staging/prepping your house, this is a MUST DO!
Nothing will turn a potential buyer off faster than your dirt and grime. If they pull back the doors or shower curtain and things don't see things sparkling then they're off to the next listing. If they see cobwebs, tarnish, dirty windows and fingerprints, they move on.
Many stagers will tell you that your home needs to be "q-tip, white-glove clean". It needs to be cleaner than ever before and it needs to stay that way while it is being marketed.
Call a Professional Real Estate Home Stager to request a Staging Consultation. We can provide assistance in making your house truly market ready.
Outshine the competiton by making your HOME FOR SALE sparkle and shine.
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Dream Interior Redesign & Staging by Ginger Foust is a full-service, licensed and insured Professional Staging and ReDesign company.
Locally serving the California foothill and mountain communities of Oakhurst, North Fork, Coarsegold, Ahwahnee, Bass Lake, Wawona and Mariposa. Also servicing areas of Fresno and Clovis, California.
Providing Virtual and Conceptual Staging Worldwide.
Click here to see short slideshows with examples of our work. When the first show is over, click on OTHER SHOWS to see more.
Visit our website at http://www.dreamredesigns.com for more information or call 559-877-2442.
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