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When do you change your picture?

Real estate professionals understand the importance of personal branding. Rarely will you see a business card or advertisement that does not a picture of the agent. Phenomenal practice! Many people have trouble with names. Few forget a face. Couple it with a recognizable company logo, and you have greatly increased your chances of being remembered.

Those who know me know that my hair is my favorite thing to play with. Naturally curly, blown straight, cut it short, grow it back out, color it again. Never crazy, just noticeably different.

This compulsion has led me to ponder, when is it time to change your photo? Not just in terms of hair, but growing older, losing weight, getting "work done," - whatever.

When is it time to display your "new self"?

Posted by April Groves on 08/13/2007 03:55 AM

Comments (12)

business cards, photo

12 Comments on When do you change your picture?

AUG

2007

Well, if you're like most of the agents in my area, you NEVER change the picture. You get older but the picture doesn't. Ha ha.

April - I change my picture all the time. I don't want people to recognize my picture when they see it, I want them to recognize ME at the grocery store or wherever. One pic of me in a suit will not do that! On your blog, throw in pictures of yourself where it applies. That helps.

I change my picture when my looks have changed enough to not resemble my picture. Such as if I change my hairstyle alot. I want people to look and me and my picture and be able to tie the two together.

I say, if you go bald or grey, it's time to change the picture. I'm surprised sometimes how different the agent's picture is from the real flesh.

I can only hope a ton of agents out their read this post. It seems ironic that we all know that the photos rarely ever change and that the clients are aware of this as well.

It seems to be a hallmark of the realtor business card. It does provide some entertainment... so I'm kinda torn...

Hi April,

You should change your picture, if you have changed your self. Some agent's that I meet are like 20 years older than their pic's...Photographer's do AIR BRUSHING, so I'm sure the older agent's that have the 20 year old business card's could have them UPDATED......

It's time for new business cards, and time to replace the two year old photo on three card printings.

I don't know that I really need to, but will anyway.

Just out of the principle of not using an old photo.

I wouldn't change it unless you really change your hair...or unless you just need an excuse for NEW CARDS!! Fresh is always nice and fun. The more cards you have...the more of a variety you can pass out! Someone once mentioned having several for different clients...buyers, sellers, investors, whatever! You don't have to ditch your old cards because in a few months you may go back to THAT LOOK anyhow! You know how we women are! :-)

I don't think it's necessary to change the photo unless you personally are not satisfied with the current photo or you get comments like "You look nothing like your picture anymore."

When the Airbrush Guy tells you "this is going to take a while".

What... is there a problem with me using my graduation pictures?

JUN

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