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Perception IS Reality!

By
Services for Real Estate Pros with Mike Hendren Photography

 

For each of us, what we "think" is real is our truth.  Perception or, sometimes, (mis)perception is everyones reality even when that understanding is not based on reality, but is a result of misunderstanding and bad information.

Human interaction is fraught with misunderstanding.  Take for example the old party trick where you line up 8 or 10 people and then someone whispers something in one person's ear.  Then the "secret" is moved down the line by each successive person repeating the phrase to the next one in line.  It's usually pretty entertaining and surprising to hear what comes out at the other end and how close it is to (or far from) the initial wording.  Often, the final version bears no resemblance to the first version.  While this can be fun at a party, in real life, it's not funny at all.

In everyday conversations we listen to what someone says and then our brains filter that information.  We use body language, our past experiences, and what we were "expecting" to hear.  Then as memory fades and the story gets retold, the new perception is sometimes not even close to the reality of what was actually said.  The result can be devastating to personal and business relationships.

This is one of the reasons that modern society relies almost exclusively on written contracts.  Years ago, keeping your word was (and still is) considered a function of honor and integrity.  And most people would live up to their word - then and now.  However, when two honest people can disagree over what was "actually" said, trouble is brewing.

As real estate brokers, we live and die by the written word - mostly contracts, forms, addenda, attachments, covenants, and so on.  I recommend an additional written record in the form of a contemporaneous, bound journal of our business conversations.  Then, in the event of a misunderstanding, a "he said - she said" scenario, we have a record of what was said.  The disagreement should end there, but sometimes it doesn't and you could end up in court.  Once there, Judges look VERY favorably on this type of evidence, especially when the other side is relying solely on memory. 

So take care of your clients - take care of yourself - - and start that journal, today!

 

Terry McCarley
Coastal Real Estate - Cape Coral FL - Cape Coral, FL
REALTOR, SRES, CDPE - Cape Coral, FL

Excellent Post!  I was taught in real estate school "he with the thickest file wins" and I will never forget that saying.  And yes, perception is everything - I just mentioned that in a blog I posted today about the oil spill and it's effect on SouthWest, FL.

Jul 07, 2010 04:55 AM
Harry F. D'Elia III
WEDO Real Estate and Beyond, LLC - Phoenix, AZ
Investor , Mentor, GRI, Radio, CIPS, REOs, ABR

Documentation and contracts are everything in real estate. Thanks for this great reminder.

Jul 07, 2010 04:58 AM
Chris Alston
Chris Alston (Keller Williams Realty, Silicon Valley, California) - Campbell, CA
Silicon Valley, California

You are sooooo right!  If you try to re-create your thoughs later, they never really account for what really happened!

Jul 07, 2010 05:01 AM
Mike Hendren
Mike Hendren Photography - Cloudcroft, NM

Thanks Terry - I'll check out your "oil spill" post.

Harry - We all need these reminders from time to time - there's just too much to remember ALL the time!  :-)

I know, Chris - I think my memory of events is worse than most!!!

Have a great day!

 Mike
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Jul 07, 2010 05:52 AM
Mary Douglas
United Country Ponderosa Realty, Red Feather Lakes, Colorado - Red Feather Lakes, CO
REALTOR, Red Feather Lakes, Colorado

Hi Mike, Good idea about the journal.. I rely on email as the written conversation, and do well if the file is in front of me -- those cell phone conversations in the middle of the grocery store are the ones that I have a hard time remembering :-)

Jul 07, 2010 07:12 AM
Ty Lacroix
Envelope Real Estate Brokerage Inc - London, ON

Mike, good advice and I have kept pretty good notes when doing a transaction and twice now those notes were worth thousands!

Ty

Jul 07, 2010 08:27 AM
Richard Weeks
Dallas, TX
REALTOR®, Broker

Mike,

Excellent point here.  Thanks for sharing.  Sad but true we must document everything that takes place.

Jul 08, 2010 01:13 AM