Even though I am friendly and talkative with people, I joined Jennifer Allen's "Introverts Are Sales People Too" group for a reason...
I don't have too much of a problem making some silly small talk with people, and I usually get past my shy feelings/discomfort/nervousness with jokes and clowning around, making people laugh with me ON PURPOSE.
I do have a problem talking to people about what I do for a living though, not because I'm ashamed of being a REALTOR but because I don't want people to think "Oh dear, she's going to try and sell us something!"
One of the greatest things for people like me is the name badge provided by my broker, WEICHERT, REALTORS - Paupack Group! I love this thing and wear it EVERY TIME I leave the house.
I have had more than one person approach me and say "Oh, you're a REALTOR?" or "You work with Weichert? I see them ALL over the place! You must be BUSY!" and open up the dialog with me - thereby releasing me from any fear that they will misinterpret what I say, as THEY are the ones bringing it up. Conversations began with my name tag almost always end with me leaving my business card with someone and a possible new contact in my future.
If your company does not have name badges, and you are not always comfortable just introducing yourself and starting off with a "pitch", I strongly suggest you approach your broker or company's owner and ask about it. IMHO, even if they refuse to purchase such a thing, go ahead and invest in it on your own, even if it just says your name followed by REALTOR (check your state laws re: that, though! you may need to have your brokerage on it).
Here is a quick Google search for "Custom Name Badge" companies. If anyone has any companies they are happy with, post them in the comments section!

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Use the links below to learn more about real estate for sale and about my innovative marketing plan for sellers in Pike and and Wayne County of Northeast PA.
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Areas Served: Hawley, Honesdale, Lake Ariel, Lake Wallenpaupack, Lords Valley, Greeley, Greentown, Tafton, Waymart, and Lackawaxen. Planned Communities: The Hideout, Hemlock Farms, Wallenpaupack Lake Estates, Fawn Lake Forest, Pocono Springs, Masthope, Indian Rocks, Tink Wig, Woodland Hills, and other communities in NEPA.

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Pike & Wayne County PA Real Estate - Home Sales ©Copyright by Karen E. Rice. All rights reserved.
I'm jealous!! I started with HH before you switched to Weichert, and I'm still waiting for MY name badge! I do have a cute little pin that says "Howard Hanna", and I wear it everywhere!! It does come in handy. I'll have to ask our secretary today..."Where's my name badge???"