ActiveRain Profiles - Is Your Profile a Missed Branding Opportunity?
How important are Activerain profiles? And what the heck does the number of profile views have to do with how successfully you've marketed yourself? The first question is a no brainer - duh. Of course they're important. Your profile is your opportunity to say to the world - hey - this is who I am and what I'm all about. Check me out!
The 2nd question - I honestly have no idea of what constitutes a successful number of profile views. None.I'm sure somebody in the rain will help out - as that's what we active rainers do well - help each other.
When I first began my 'serious' trip on the ActiveRain train I ran into a profile that knocked my socks off and I said to myself - I want a profile like this 'dude' Jeff Dowler. It was almost first profile I saw and I'm glad I did......
I mean - WOW - he's got great content (although I didn't use'the content' word quite yet at that point in my journey)! Jeff's got his credentials, great photos, a little history about him, links and information about his community - what's not to like? I was really impressed. His profile draws the reader right in and says - come on in - this is who I am and what I can do for you and you're going to love my community!
I started to write my profile and discovered it wasn't so easy to create such an awesome profile with my newbie blogger skills. My friends, that's when my Active Rain profile hunt began in earnest. I started reading other people's profiles to gather ideas, tips and inspiration. I ran into many good profiles of which the 3 mentioned in this post, stuck out in my mind as ones to study and learn as much as I could....good little newbie rainer that I was.
Now I can't possibly go much further without bringing up the guy with the CATS! At first I thought, where's he going with this? But then I saw the method to his madness (I mean that in a good way).
Check out his profile - it is full of details that I'd be looking for if I was looking to hire a home inspector. Russel Ray Home Inspector!
Moving along my journey I couldn't help but notice the feisty lady who works in MD & VA that everybody talked about all the time. Her name came up so much that I had to check out what she was all about! I wasn't disappointed. She has got it nailed down to a capitol T. Do you know who I mean? Of course you do! Following in her footsteps would be a wise thing - yes - it would. Her profile is brilliant!
Lenn Harley - of course.
So now that we're getting to the bottom of this post, you've got a Surfer Dude, a Cat Lover and a Feisty Gal to give you ideas of what well-thought out profiles look like. Study these three pros - they know their stuff.
BTW - Question #2 still is answered, perhaps our 3 pro's can chime in and teach us a few things!
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