How did you choose your agency? Were you drafted? Did they come looking for you because of what you are doing, what you have done? How has that worked out for you? Have you ever looked at other agencies and thought the grass may be greener? (In this business it might just be because they use more manure, if you catch the drift.) Have you ever really taken some time and researched the agencies to find out about the culture as well as the splits. I have done that recently and see some clear differentiation between the top producers here in the DFW area. Ebby is the 800 pound gorilla in this territory, but Keller Williams and Re/Max are kicking it as well. EXIT Realty, my office, is a good system, but does not have a good footprint in the area.
As a player you have to ask yourself what you want. Do you want a name brand, do you want the best training, do you want access to senior management, a better split, what do you want? There has to be a criteria you use to determine who’s jersey you are going to wear when you hit the playing field. While I don’t think it really makes the difference the name brands want to say it does, it does make a difference. All offices understand that training and mentoring are keys to continued success of the agents and keeping them on track with their skills and delivery. I have found an incredible difference between the ways the agencies approach this key element. Does your office do training? Do you have a mentor? Do you want a mentor, some people are better off left to go “do it” and get it done. Our industry has all types.
So what if you have some skills that people want and they come looking for you. Do you dance with the first person who asks as we polite people were taught growing up? Do you look for the best training, the coolest office, the best split, what do you want. The people who are recruiting you already know what they want. Being a free agent in sports is a great thing if you have skills. Didn’t I see that the cancerous Terrell Owens was picked up by another football team? My point is that as an agent you are always free to choose the right team for you. What makes a great agency? I know many of you love your agencies and I would love to hear what you think.
Keller Williams, RE/MAX, Coldwell Banker, Ebby Halliday, EXIT, Century 21 tell me what you think. How about a smaller more boutique office, is that better? Can there be a top team in such a diversified business?