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Help me . . . I’m FADING!

By
Real Estate Agent with Exit Real Estate Professionals

When I first started my real estate career, we had a sales meeting where our broker warned us to be careful about what we put on our Facebook page or in our blogs.  You do not want to offend a potential client!  I accepted his advice at the time and, so far, have been keeping my religious beliefs and most of my political leanings to myself!  BUT, it is getting more and more difficult as time goes on . . . when close friends invite me to support causes that I am passionate about, it is so hard not to join the fight!

 

The big question is SHOULD WE?  Should we whitewash ourselves because we are Realtors®?  When political discourse is forbidden for any portion of our society, democracy is weakened.  I have friends who disagree with my beliefs . . . heck, even my husband does much of the time!  Why would I  assume that potential clients would avoid me based on those same beliefs?  If this is the case, the whole avoidance technique is probably backfiring anyway.  If clients really are that concerned that we are just like them, then they are seeking out the agents who DO put themselves out there!

fading me

 

I am tired of whitewashing myself . . . I wonder if you can fade so much that you just DISAPPEAR?!

 

Valerie Baker

509-496-6938

valeriebaker@comcast.net

simply real estate

Comments(315)

Ty Lacroix
Envelope Real Estate Brokerage Inc - London, ON

Valerie, I don't think you are fading. My business is real estate and I help people buy and sell homes, regardless of beliefs, colour, nationality, likes sports, dislikes sports, sleeps in, wakes' up early, it does not matter!

If however, they are not motivated, not pre-qualified or just not nice people, then my views are prevalent!

Good subject you have covered.

Ty

 

Aug 19, 2010 08:34 AM
Beverly Femia
BlueCoast Realty Corporation - Hampstead, NC
Broker Realtor Stager - Greater Wilmington, NC Are

I beg to differ with many - We are "just Realtors" and I am usually willing to work with Clients with beliefs different than mine.   After all, when did it become imperative or even normal to inject our personal value systems into a business transaction. I never ask my insurange agent for his political or religious affiliation before taking out a polcy.  However, in the event, I found my beliefs so far apart from a Client's as to make it impossible to service them well, I would find a way to beg off or refer them to another Realtor.  

I would no more express my personal beliefs on a page available to the public than take out an ad in a local paper expressing those beliefs.  I'm very free with what I think and believe in an appropriate setting and that is not, to me, a site where I have a public profile. 

Aug 19, 2010 04:00 PM
Joyce Marsh
Joyce Marsh Real Estate LLC - Daytona Beach, FL
Joyce Marsh Homes

Be true to yourself and your beliefs. 

We live in America, and we should be able to express ourselves freely, as long as we don't hurt others.  With that freedom of expression, we also give others the same freedom and right to express themselves.

Unfortunately, it is a sad day when we start to feel that we do not have the freedom to express our views living here in the land of the free.

 

Aug 19, 2010 11:37 PM
Damon Zeller
GREEN SIGN REALTY - Burlington, IA

Valerie,

Nice Post! I am kinda on the fence about that as well. It includes everything from religious beliefs, sports teams, and local groups.

Aug 20, 2010 02:30 AM
Matt Borushko
Keller Williams Realty - Carmel, IN
Carmel, Fishers and Noblesville Realtor

Excellent thought and post. I am by no means an activist and yet I believe in being very involved politically. I think Realtors have a rare opportunity to see the results of government policies and how they effect the people we work with every day. I do post many of my thoughts on facebook. I would say my business has actually picked up. If I've offended someone, more often than not I actually gained the respect of 2 others.

I think we are in the mess we are in because too many people have remained silent. Get involved, be willing to make a stand based on information and principals. If more start doing that than maybe our government will start being "of the people, by the people, for the people" again!!

Aug 20, 2010 02:34 AM
Valerie Baker
Exit Real Estate Professionals - Spokane, WA
Spokane Realtor

Tracey - Discussing politics with a client during business would not be something I would be likely to do either!

Lisa - And sometimes I think we can please some of the people none of the time! :)

Ty - I, too, would deal with almost any client (even I have limits!) but I am still naive enough to attempt to motivate the ones who tend to drag their feet (had lots of teenagers in my life :)!

Beverly - I am willing to work with clients whose beliefs are different than mine . . . .I would hope they feel the same!  People from all walks of life get out there, express their views, protest injustices and even run for political office . . .and they seem to do well enough in business.  Why would it be different for realtors?

 

Aug 20, 2010 04:40 AM
Valerie Baker
Exit Real Estate Professionals - Spokane, WA
Spokane Realtor

Joyce - I agree that we need to cherish and defend our right of free speech!

Damon - Actually, when I wrote this post, I did think of some issues that were actually neither political or religious and even wondered about some of those!  By the way . . .my 3 year old granddaughter just pointed at your picture and said she LIKES you!  lol

Matt - I like your way of thinking!  Unless more people get involved in truly working to make this country better, rather than just ranting from the right or the left, nothing will ever get better!  Realtors do have an opportunity to communicate with a diverse group of people and see how policies effect so many segments of our population!

Aug 20, 2010 04:52 AM
Mark & Janelle Potter
The Real Estate Network 719.331.4824 - Colorado Springs, CO
Mark and Janelle Potter Realtors - Broadmoor Colo.

Great post. I go with being yourself.  I don't have time to join all the events, causes, etc.  Looks like this blog could be taking a lot of time also.

Aug 20, 2010 04:23 PM
Lucky Lang
Premiere Plus Realty Marco Island - Marco Island, FL
Marco Island & Naples Florida Real Estate

Valerie,

Apparently, some people have lost sight of the question.

The question you posed is, "Should we whitewash ourselves because we are Realtors®?"

The long answer is in Comment #219.

The short answer is NO!!!

Some of the commenters seem to think that you are asking whether you should try to convert someone from their beliefs.

Are they afraid of discussion or conversion?

Or are they afraid of the truth?

Be yourself, your beliefs are your core, it's who you are.  If someone doesn't like who you are then they shouldn't do business with you. 

I, for instance, am not a woman.  Someone wanting to work with a woman would not want to work with me.

I am also a Christian.  I have worked with people of many beliefs and they know who I am and I know who they are.

I'm sure that there have been people who have discriminated against me because I am a man, because I am a Christian, because I am a Republican, and in my younger years in this business because I was in my 20's.  That is their problem for being closed minded and it is their right to make that decision.

Thankfully, the majority of people in this country have enough intelligence that they are not afraid of being different from someone else and feel free to be themselves and express themselves openly without the fear of persecution or discrimination of others.

Our Freedom was fought for and WON!

Cherish it and thank our Veterans!!!

Lucky :) 

Aug 21, 2010 12:31 AM
Palma Minnich
In2itive Design - Charleston, SC
Home Stager, Charleston, SC

How did everyone handle all their personal opinions, beliefs, and causes before Facebook? Did you take out an ad in the local newspaper listingall the charities that you contribute to? Your political beliefs? Your religion? I think not. These things were discussed with the appropriate people at the appropriate times. And that's that. Why, now, has it become so important to express every feeling and belief? Furthermore, why does anyone feel "less of a person" because they DON'T post messages about all of their favorite charities? I belong to several groups, volunteer, and give money and time to several charities, but have never felt compelled to "like" all of these charities on Facebook. Getting involved in your free time is what's important. Not how many causes you have listed on your page.

Please don't feel "Whitewashed" because you are not proclaiming to the world every thought, belief and cause that you admire. Let your actions speak for themselves.  And keep your Facebook page strictly business.

Just my 2 cents....

Aug 21, 2010 12:33 AM
Harrison K. Long
HomeSmart, Evergreen Realty - Irvine, CA
REALTOR , GRI, Broker associate, Attorney

Valerie ... Your post is good and valuable, because we as REALTORs and business people are watched and listened to by others.

I agree with a prior comment that home seller/buyers mostly want somebody who can sell their home and/or help buy a home at the best price.  They probably don't want to hear about our political beliefs.

On the other hand, it's important for us to reveal the truth about who we are, including the causes that we believe in.  As business people, it's better to use off work hours and platforms for support about political issues, which is indeed the American way.  However, it's OK and probably a good thing for us to reveal our religious beliefs as long as that doesn't become argument or detract from focus of the business relationship.

Aug 21, 2010 08:30 AM
Sonsie Conroy
I serve buyers and sellers everywhere in San Luis Obispo County - San Luis Obispo, CA
Energetic, Enthusiastic, Knowledgeable Realtor

I'm still not getting why it is so important or desirable to discuss our religious, political, or social beliefs with people we do business with. It doesn't make me any less sincere in my beliefs, or less able to support my causes, if I simply do not bring them into my business relationships.

If a client happens to see my name on the local Humane Society website as a contributor and mentions it to me, fine. Ditto any other accidental, incidental "discovery" on either side. But why bring it in when it's not already present? If your views are diametrically opposed to your client's, it might cause some uncomfortable situations...or maybe not. But why take the risk?

Just be a great agent and representative for your clients, not their new best friend or comrade in political views or religious associate.

Aug 21, 2010 09:10 AM
Valerie Baker
Exit Real Estate Professionals - Spokane, WA
Spokane Realtor

Lucky - I appreciate that you are totally unafraid to be upfront about who you are!  I think doing so  is great as a client knows exactly who they are dealing with.  Political involvement is not just a right in a democracy . . .it is an obligation! I agree with you . . .many of the comments are eluding the original question!  I never try to persuade clients to accept my beliefs!

Palma - This is not the world before Facebook . . .and this is not the good ole days!  Social networking is here to stay.  In the "old days" we protested . . .yes, I am a child of the 60's!  We wrote letters to newspapers, boycotted businesses, walked the street, campaigned for causes . . .  whatever it took to make changes!  Now, when anyone is looking to fight or support something, forming a group on Facebook is a logical starting point!  Sometimes enough "likes" and intelligent comments DO make a senator or other elected official take notice! 

Harrison - I agree that politics, religion and causes need to be separated from the time we are actually working with clients!

Sonsie -My question was about activity on Facebook (or other social media) where I am generally discussing my beliefs with friends and like-minded citizens, not clients.  If clients do see that, they are either searching for information on me or it was accidental!

Aug 21, 2010 11:19 AM
Valerie Baker
Exit Real Estate Professionals - Spokane, WA
Spokane Realtor

Mark and Janelle - Being myself sounds like a good idea . . . if it doesn't work, it will just mean more business for everyone else!  lol And yes . . .this is very time-consuming! :)

Aug 21, 2010 11:21 AM
Lanre-"THE REAL ESTATE FARMER" Folayan
Samson Properties - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

Wow! This blog is a HIT. Congratulations to you on the Gold Star and all the comments. I understand where you are coming from. Have a great weekend. Great post.

Aug 21, 2010 04:01 PM
Valerie Baker
Exit Real Estate Professionals - Spokane, WA
Spokane Realtor

Lanre - Thanks!!  This one did keep me busy for a while! :)

Aug 21, 2010 05:16 PM
Mick Michaud
Distinctly Texas Lifestyle Properties, LLC Office:682/498-3107 - Granbury, TX
Your Texas Lifestyle is Here!

Seems your question is a bit rhetorical.  If you're a child of the '60's, then you can easily see what your broker wants you to do is sell your soul for sake of $$$$$.

 

Or to answer this in TLA's:

PC for the sake of CYA and $$$ is BS.  One of our country's core founding principles is freedom of the individual.  Freedom OF religion, not FROM it, Freedom of speech, not from it, Freedom of association (this works both ways, some may choose not to do business with us because of our expressed beliefs/positions, or we may choose not to serve someone because of the same). Freedom to the pursuit of life, liberty and happiness.  If you choose being a Realtor as part of your pursuits, you're not only entitled, your PROTECTED!  Regardless of your expressed opinions. And you also have the freedom to choose to abide by the wishes and direction of your brokerage. 

 

Throw out the PC, but incorporate courtesy, common sense and respect in all your dealings.  Something the political landscape in this country is desparately in need of.

Point is, its your call.  Don't fade away, be full of life and color.  You'll be more interesting and engaging to prospects and clients.  You can't please everyone.  And find comfort in the fact that some just wont like you, no matter what path  you choose.

 

 

 

 

Aug 21, 2010 08:16 PM
Beverly of Bev & Bob Meaux
Keller Williams Suburban Realty - West Orange, NJ
Where Buying & Selling Works

have one FB persona just for your personal relationships and do what you want. have one for your biz and just don't go crazy. that's one way to handle it.

 

i'm myself on line, i just don't show all of myself all the time.

Aug 22, 2010 02:20 PM
Valerie Baker
Exit Real Estate Professionals - Spokane, WA
Spokane Realtor

Mike - Courtesy and common sense do go a long way!  Thanks for reminding me of the freedoms I enjoy!

Bev - Do you refuse clients who ask to befriend you on your personal page?

Aug 22, 2010 06:06 PM
Jack O'Neal
HomeSmart Elite Group - Gilbert, AZ

Should be real to your clients

Aug 26, 2013 04:27 AM