Yale University recently did a survey in marketing and advertisements as well as communication to come up with the 12 most persuasive words in communication. By combining these word communication gets much higher results in getting people to do what you want. I have been using these words in business as well as personal relationships.
1. you
2. money
3. save
4. new
5. results
6. easy
7. health
8. safety
9. love
10. discovery
11. proven
12. guaranteed
13. free
14. sex
examples:
Do you want a 5 point plan to get your home sold fast at the highest price possible? Do you want a new approach with proven results? You are guaranteed to love this easy was to get results now. Each area is worth 20%. How do you rate the sale of your home?
1. marketing
2. exposure
3. price
4. location
5. negotiation
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