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GET RID OF THE WORD..... "NO".....IN TODAYS REAL ESTATE MARKET....

By
Real Estate Broker/Owner with people first...then business Ran Right Realty 636943 licensed to thrill

I learned a long time ago that when practicing the servicing of a customer, the word NO was worth-less and not appropriate. You may disagree, but I have very high and strict standards when it comes to the needs of my fellow Human Beings. The ones that cross my path.....are entitled to the best I have to offer....

OR WHY AM I DOING THIS...?

Now that being said, I am finding myself doing a lot of consultations lately. Things are changing rapidly in Real Estate and keeping up with it all is challenging, sometimes daunting....but very doable. When I consult, I am inclined to let people know that most anything is possible.....thus me saying more Yes es and less No's

Some (there are many) of my typical responses during an exchange of miscellaneous Real Estate inquiries...

1. That can be done.

2. Very doable

3. While allowed, perhaps there is a better way

4. Let's explore all the angles before we act....

5. We can do that...but

6. That will produce results....but it increases our exposure and risk....

7. Let's get started and adjust as we go

8. This is a good time for that

If you notice, all of my examples are positive, encouraging, and profess forward movement with confidence. In today's world full of uncertainties, anything less may not get the job done or help the train leave the station..

I am also a realist. When I say NO, it means something.....

1. No, that wont work...

2. No, it s been tried and didn't fair well

3. No, I am sorry. I do not do that.....

4. No, that is not what I said......Let's go over it again....

My No's are few and far between. My yes-es can take us to where we have to go. All that is left is for us to explore are our options, choose a business mode, and activate it so it becomes an ACTION PLAN, and then,... get to work like bees in a hive making honey.....

Not everyone believes in what I posted nor will they believe my closing statement either...but here she goes.....

The customer isn't always right, but they are never wrong. Helping them to see it OUR way remains my priority.

Amy Prumo
Coldwell Banker Schmitt Real Estate Co. - Marathon, FL

go positives!!!!

Sep 12, 2010 02:27 AM
Glenn Roberts
Retired - Seattle, WA

Leading the client in a positive direction is exactly what they are asking you to do. Thanks, Richie.

Sep 12, 2010 02:31 AM
Dagny Eason
Dagny's Real Estate - Wilton, CT
Fairfield County CT, CDPE Homes For Sale and Condo

I love your post on positivism....     go yeses!!!!

I also like your list of other ways to say yes...

Sep 12, 2010 02:36 AM
Tish Lloyd
BlueCoast Realty Corporation - Wilmington, NC
Broker - Wilmington NC and Surrounding Beaches

Richie:  As a consumer, I get so frustrated when I ask a question, looking for resolution to a concern or situation, only to be met with an immediate "No".  Okay, so maybe I'm pretty sure the answer will be "No", but how about just telling me you'll look into it, see what you can do and then you tell me, "No".  At least then you still have me as a Customer.

Sep 12, 2010 02:45 AM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Carol...simply and best said....Who wants to do business with a doom and gloomer? people come to us for help, for solutions and comfort on the subject matter of their home. That is a pretty personal subject and we should make it pleasant to do business concerning it.........thank you Carol....

Rugg....thanks on photo. Been putting it off for months. If you need additional info on the "NO" subject, consult any local woman on the matter........my wife is a goldmine on the subject......and studied under Nancy Reagan....JUST SAY NO program....I told her Nancy was not referring to that.....

Dan....your response is so right on....to watch one self and monitor....this is a good thing to do...Self-assessmsnt leads to knowing yourself better which leads to knowing your clients and business better too. Who said ..."To thine own self be true"? I will add....."and it will make $$ for you"....Good input.....thanks

Don...Well said.......People want to be heard and then helped. The sooner you can send a message that you heard them and.... that you can help them, the sooner we can get to business......it is as simple as that.

Ralph....why, thank you too.....may it produce business for all of us one way or the other......I told someone "NO" to an overpriced potential listing and I said it in such a way that they ended up going with me. So, a good "NO" can turn into a productive yes if presented correctly......yes?

Amy....Best Real Estate Cheerleader in Florida......will stand in front of all your open houses with pom-poms yelling positives. Give me H...give me an O give me an M...give me an E...... House will sell in hours......Amy, I am sending you check.....

Sep 12, 2010 02:51 AM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Glenn...say when...you are exactly right. It is like going to the doctor with a problem and him telling you...you will be just fine. Take two of these and call me in the morning. With agents...Its, sign here and I will call you in the morning......If done correctly, you will be making and getting a lot of calls....Good stuff Glenn

Dagny....Thank you "D". There are so many ways to sell without selling. Wherever we go, we want a good experience to what ever we do. That is why Disneyland does so well. It has so many positives going for it that it can boast to be the...... "happiest place on earth". The place is really one big giant....YES...because the public agreed with Walt. Same dynamics can apply for us too if we present it as such....best to you Dagny

Tish...the dish..You have correctly explained a dynamic that is similar to the first impression one never gets a second chance on. Same when when a recruiter is glancing over your resume too. We only have that precious first meeting and few moments to convey...that WE CAN HELP YOU...look no further. I wonder how many deals are lost because the agent bungled those few precious moments....? Good input Tish

 

Sep 12, 2010 03:02 AM
Jeanne Dufort
Coldwell Banker Lake Country - Madison, GA
Madison and Lake Oconee GA

One of my personal "best practices" is the use of "yes, but"

Yes, we can offer that, but it might result in the seller digging in.

Yes, I can show you that property this afternoon, but if we can schedule something in a couple of days we'd have a chance to see a few others that might work for you.

etc.

Sep 12, 2010 03:24 AM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Jeanne....very aptly demonstrated use of the technique of the post. You see, if I was talking to you, your dialog keeps us involved and moving forward. Very professional in my opinion......One caveat: It was once pointed out to me that the word "but" is a take-away. Most people are not aware of it in that context. As long as we can keep an exchange healthy and alive, we should proposer as your comment explains.....good point and thanks for sharing it.....Jeanne

Sep 12, 2010 03:37 AM
Kristen Wheatley
Better Homes & Gardens | The Masiello Group - Brunswick, ME
Supporting Success - Best Job in the World!

I love this.  The word NO can also be an immediate insult and killer of dreams to a buyer or seller.  I like your focus on keeping the conversation and thought pattern moving forward.  When we really think about it and become an active participant in the discussion rather than a conveyor of info, the NOs will be few and far between as you said.

Sep 12, 2010 03:53 AM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Kristen...you are loved....You made a potent comment when you said...."When we really think about it and become an active participant in the discussion rather than a conveyor of info, the NOs will be few and far between as you said". To me, the deal is made while you are conversing, not necessarily selling.  When people get to know you, they then make a value assessment. I cannot tell you how many times I was sold when the person I was talking to knew what they were talking about and just shared that data in an inviting way. Thank you Kristen...

Sep 12, 2010 04:13 AM
Ginny Gorman
RI Real Estate Services ~ 401-529-7849~ RI Waterfront Real Estate - North Kingstown, RI
Homes for Sale in Southern RI and beyond

You are so right (if I may say so) on the shades of NO in a better way...I'm copying them all down Richie so i remember to use them.

Putting the positive spin is so necessary because as you say it's getting harder to get to that action plan to sell...good reminder...great day to you

Sep 12, 2010 05:17 AM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Ginny....I am glad for your comment. You should have no problem in engaging the potential client. Best sales tool you can have is being yourself.....people buy that product wherever they find it........Greater day to you

Sep 12, 2010 05:20 AM
Cara Marcelle Mancuso
Golden Girls with SW Desert Homes - Tucson, AZ
Call a Marana neighbor, I'm THERE!

We learn to dislike that NO word almost as soon as we start thinking for ourselves!  This is really great, " The customer isn't always right, but they are never wrong. Helping them to see it OUR way remains my priority."   So many times a NO is simply because another perspective isn't yet understood!!

And YES - I really like your new photo!!

Sep 12, 2010 06:58 AM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Cara mi omy.....that's it. I am trading places with you. My post is the comment and your comment is the post.....most excellently said......Cara. You captured the heart of the matter. BTW, I have had people argue with me in regards to customer servicing. All that told me was that they shouldn't be in this field for now.  If you ever owned your own business, you count and pray for everyone customer that comes your way or you don't eat. Thank you for acknowledging the pic......too

 

Sep 12, 2010 07:28 AM
Ricki Eichler McCallum
CastNet Realty - Corpus Christi, TX
Broker,GRI,ABR, e-Pro, TAHS

Hi Richie,  I love your slogan, People first then business.  That is bound to have helped you a lot!

Sep 12, 2010 07:54 AM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Ricki......In the first part of my life, it was Richie first, then business. It worked well for me, but I was still missing something. It wasn't until I discovered the Win/Win strategies that things really took off. You see I knew I would always win, but I would not pay too much attention to whether the other guy did or did not. Their win, lose, or draw was their responsibility. Now, I make it my business (literally) to make sure in whatever I do that everyone wins. What an extremely satisfying experience it is and it is beyond words at times. One thing I do know....The feeling I get when I receive a check is not exclusively mine. The other guy likes that feeling too......People first then Business became my mantra......thank you for bringing it up and yes, it has helped me tremendously personally, professionally, and spiritually.......best to you Ricki....

 

Sep 12, 2010 08:24 AM
Ernie Steele
Lebanon, PA

Holy crap Richie, somebody stuck their picture on your blog post...LOL...Treat every problem with a positive outlook until proven differently is my motto...Good post...Enjoy the day.

Sep 12, 2010 09:22 AM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Ernie....I am having to get used to my own picture too...LOL  Navigate so that you sail on....no matter what the weather is....thanks for dropping in.....

Sep 12, 2010 09:41 AM
Jane Peters
Home Jane Realty - Los Angeles, CA
Los Angeles real estate concierge services

Way to turn a negative into a postive, Richie.  And when you mean no, it is no!

Sep 12, 2010 04:01 PM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Jane....I do say what I mean and I mean what I say. You know Jane, that is a cutesy cliche until you start practicing it. Then, it becomes a very powerful tool for the honest, sincere practitioner. People take notice when you are silent and people take notice when you speak as long as you give it the proper respect.....and honor the literal dynamics at play.........Have a really good week Jane...enjoy

Sep 13, 2010 02:12 AM