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How many languages does your blog speak?

If your blog only speaks one language, you may be missing opportunities to diversify your client base. Think about it, if you are in a city where Spanish is, the second language, or perhaps it is a diverse area where there is a mixture of English, French, Spanish, Italian and German, your blog should speak the language.

How do you meet the needs of those individuals in your blog? Add a translator. By adding language translation to your website or blog, it is possible to reach more visitors out there. The visitors can translate your website or blog by simply clicking on the corresponding flag and reading your website in their native language. Visitors can be a source for referrals.

Once you add the image of the flag to your hosting server, start adding the coding to translate from English to Spanish, German, French, Italian, etc. Go to http://www.google.com/language_tools?hl=en

The coding should follow the following format. The code in red should be replaced with the specific language (pulled from Google Translator). The code in blue is the location of your image source file on the server.

<a href="http://www.google.com/translate?u=http%3A%2F%2Fwww.onlinerepa.com%2Fblogger&langpair=en%7Cfr&hl=en&ie=UTF8"><img src="<?php bloginfo('stylesheet_directory'); ?>/images/fr.gif" alt="French" title="Translate in French" /></a>

If you are not comfortable adding coding and/or customizing your blog, Word Press Themes have a wide variety of themes with the translation code already embedded.

Happy Blogging!

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Carolyn Nelson | Carolyn@OnlineREPA.com | http://www.onlinerepa.com/ | Bus/Fax: (877) 717-4491 | Blog: www.OnlineREPA.com/blogger

Posted by Carolyn Nelson on 08/25/2007 09:22 AM

Comments (9)

blogs, blogging, translator, marketing

Post is included in group: NAR Certified REPA

9 Comments on How many languages does your blog speak?

AUG

2007

Very interesting idea. I've never seen a blog talking about translating my blogs. I will probably never offer a translation, but it's an intersting thought.

Carolyn, Thanks for the info!! I am bilingual, so I usually just do my own translating (which is sometimes as bad a the Google translator, according to my wife), but this looks like a great opportunity to reach out to other groups as well.

You have been bookmarked and I am following up on this site.

Al - Even though you will probably not work with other languages, others may come across your site and refer a buyer or seller that does speak english. I thinks its a good idea to have the option available.

Andrew - I wouldn't dare make an attempt at translating. I decided to add it to my site because several agents I know are considering other target markets.

Happy Blogging!

Subscribe to my blog today! Click Here

Carolyn Nelson | Carolyn@OnlineREPA.com | http://www.onlinerepa.com/ | Bus/Fax: (877) 717-4491 | Blog: www.OnlineREPA.com/blogger

Hi Susan,

Several agents in your area are adding the feature to their websites and blogs due to the increase of Hispanics in eastern NC.

Happy Blogging!

Subscribe to my blog today! Click Here

Carolyn Nelson | Carolyn@OnlineREPA.com | http://www.onlinerepa.com/ | Bus/Fax: (877) 717-4491 | Blog: www.OnlineREPA.com/blogger

I don't have it on my blog but my web site has Babel Fish and it translates into about 8 languages.

Interesting concept. Thanks for sharing.

AUG

2007

Pam - I don't have it on my website but do have it on my blog. I considered adding it to the site but since I am not fluent in Spanish and French, it would benefit the site visitors, the agents.

Michael - You are welcome. If there are multiple languages in your market, adding the option for different languages should be an option. If you do get a client, you can always refer to the agent that does work with that specific group of clients and speak the language. Get a referral fee.

SEP

2007

Carolyn,

Thanks for the advice and the link! I speak Spanish and offer bi-lingual services, but for some reason never thought about translating my blog. Duh! Anyway, this will certainly help and I'll give it a shot.

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