It is usual for home sellers to wonder and question real estate professionals about where homebuyers come from. They wonder about the effectiveness of For Sale signs, Open Houses, various marketing and other tools used to sell homes successfully.
It is estimated that 51% of homebuyers will find a home through their Realtor.
Although 90% of homebuyers will initially look for homes and information via the Internet, only 19% will likely identify and purchase a home they found that way.
9% Found their homes while searching various websites.
Signs generate calls to Realtors and agents from 40% of homebuyers, interested in a house that has a sign on the property. Only 10% will ultimately buy the house they saw the sign on.
Less than 4% of homebuyers learned from friends, acquaintances and neighbors, about properties that were available for sale.
Another 5% found their homes from magazines and newspapers.
While a large percentage of home sellers believe that homes sell well via open houses, the actual numbers of home sales from this method are quite low. The range is estimated is be around 2%.
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