It seems to be a common misconception among Sellers and Realtors that if a home has been professionally decorated, the home does not need a Stager.
Yes the home may look well put together, but the home has been decorated with the Seller's personal needs in mind. The home is probably too personal to appeal to a wide variety of viewers.
Interior Designers focus on how the client will use the space for living. They focus on colours that make their client comfortable. It doesn't matter if the colour is vivid.
If the client has a collection the Interior Designer will find a way to display it so it can be enjoyed.
The Interior Designer will find a way for everyone to watch TV together.
In short the home is perfect for living.
When the house goes on the market the focus switches to selling - getting the equity out of the house.
Now it is time for a Stager to come into the picture. The Stager will take all these wonderful pieces and use them in a different way.
A Stager is not focused on the Seller. A Stager is focused on the needs of the Buyer.
The Stager wants each room to open up right away and appear spacious. This means pieces may have to be removed from the room or repositioned in the room.
Stagers want good traffic flow for the Buyer. If the house is easy to move about in it feels comfortable.
Strong paint colours can suit the Seller's pieces but be totally wrong for the Buyer's. To them that designer colour is a problem. It is something they have to change to be comfortable. It is an added expense.
Stagers highlight the features of the home that will attract a Buyer not the Seller's collection.
Interior Designers and Stagers have different priorities. Use the correct Professional for the job.
Call a Stager to shift the home into 'Selling Mode'.
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