This morning I did a radio show with Mike Kent on his “Radio Real Estate” program on KGMI am 790. (we'll get a link to the show when available)
A quick recap- Online communication is changing the real estate industry back into a word of mouth business. Five years ago online marketing and brand building concentrated on getting eyes to look at what you had to offer. The technology of blogging has changed that formula into “providing interaction with the minds of people”, rather than focus of what you are interested in offering; blogs open a two way door for communication and give a place for nurturing a relationship.
For readers of Business 2.0, the front page topic is "The New Rules of Real Estate", it doesn't take a rocket scientist to figure out that the real estate industry is being transformed by new technology that is creating both niche markets and new territory for professionals to move into.
BloggingSystems is proud to be at the front line of that industry change. Our clients represent some of the finest real estate professionals in the business. As the Web 2.0 and blogging culture revolutionizes other industries, we are eagerly partnering with our clients to make ground-breaking impacts in real estate. Our blogging network of realtors is allowing us to move where our clients ask for us, using constant feedback and commentary available through blogging and community interaction, and our development team is working day and night to create new tools that bridge the gap between realtor and client.
As a friendly note- I even gave ActiveRain a referral on the show. :)
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