Keller WIlliams Realty Uses QR Code Technology to Increase Exposure of their Seller's Properties to Consumers Fast and Easy

10/11/2010

Virginia Beach, VA – "Technology consulting firm Gartner predicts that QR (Quick Response) Code use will explode soon in the United States." says Doug Wolfe, Keller WIlliams Realty. "We now have QR Codes for all of our listings that allow consumers to scan them with their smart phones and see detailed property information for the listing such as the walk score, Google Maps with street views, school information and much more right from the Yard Sign, Property Flyers, Postcards and other places where it was never possible before."


Similar to bar codes, QR codes allow people standing in front of a home to use a QR Reader on their smartphone to scan a QR code on the yard sign in seconds and access detailed information about the home they are standing in front of.

“We are using technology from Listings-to-Leads that automatically creates QR Codes for all of our listings allowing us to then put them on the yard signs in front of the seller's home along with all our other printed marketing materials. This greatly increases the exposure of the property while at the same time giving the consumers the information they want quickly and easily.” says Doug Wolfe.

“We are excited to partner with Keller WIlliams Realty in using the newest technologies in the market on behalf of their sellers and buyers.” Scott Pierce, CEO, Listings-to-Leads added. "QR Codes are big in Japan and are used widely in Asia, Europe and Australia and are now starting to catch on in America."

“The Real Estate industry is one of the most technology intensive industries. We are proud to have been able to offer a powerful turnkey solution that allows Keller WIlliams Realty to leverage this technology without wasting a lot of their time which is better spent working with buyers and sellers and not acting as their own IT department" continued Scott Pierce.

“Our main goal as real estate professionals is to market our seller's properties to as many people as possible and to give buyers access to that information in as many ways as possible." concludes Doug Wolfe "Using QR Codes allows us to achieve both of these goals while reducing the time needed to achieve this. As one of the first brokerages in our area to use this new technology we are also excited to share our expertise with buyers and sellers in our area along with other Realtors that may not have implemented this technology yet."

 

 
This post has been included in Virginia Real Estate News
Post is included in group: Hampton Roads Active in the Rain
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6 Comments on QR Codes

OCT
11
2010
226,518 Points 9 Featured Posts Localism Sponsor Outside Blog Called Shot Master

This QR sounds very cool. I wonder if Keller Williams Los Feliz is going to implement it

10:26am • #1
156,378 Points Called Shot Master

Doug

Is this a technology you are currently using or a recent KW announcement? I didn't notice any mention of it on your website. I also checked out your videos. I like the idea, but you don't seem to be getting many views, are you finding them to work?

10:41am • #2
172,458 Points Outside Blog

I currently use it on all my online advertising like Craigslist, also on in-house flyers.  The qr code directs them to the website or my inventory, you can create as many as you want, check out:  http://qrcode.kaywa.com/


Also listingstoleads.com is great.

10:57am • #3
OCT
12
2010
103,862 Points 2 Featured Posts

 I actually learned about QR Codes from Keller Williams - Hilltop.

4:13pm • #4
OCT
14
2010
131,631 Points 1 Featured Post

Technology is really getting amazing, soon you will be able to tour a home virtually from your big screen tv.  Thanks for sharing.

11:10am • #5
OCT
16
2010
235,053 Points Outside Blog

Dee Dee, thats only if agents start doing better on MLS pictures.

6:10pm • #6


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