I sell Real Estate...and I am supposed to care about the clients needs, but what about "my needs", our needs. What do Real Estate Agents and Realtors really expect from the other people in a transaction of buying and or selling properties.
Real Estate Agents write tons of stuff. We have blogs to educate. Blogs to entertain. Blogs that are written to network so we have a good referral base, but really what have all these blogs taught everyone? Why are we still trying to educate people about some of the basics of Real Estate transactions?
I am working with someone to write a promotional piece for the public on what an Agent does or doesn't do, and a few other things that we want them to know. However when the eDesigner that I am coordinating with sent me this I thought, oh that is too simple.
"I've included some that are specific to the protocol of hiring an agent, and some that are more general, in case you want to include any of that information. Let me know if this is the type of thing you're thinking of, or if you can think of other resources that might be helpful."
Rules for Working with Real Estate Agents:
- What Is A Realtor
- Debunking Real Estate Agent Myths
- Your Duties to Your Agent
- How to Interview A Real Estate Agent
- Why Hire a real Estate Agent
What she's envisioning at this point is something that covers the following points:
- Your agent works on commission, not salary. If you cut them out of your home purchase they get nothing.
- If you already have an agent representing you, you shouldn't ask another agent to show you a home. Agents respect the client relationship, and an ethical agent will not undercut an agreement made between you and a colleague. Also often times it is against the Code of Ethics a REALTOR adheres to.
- Real estate agents are busy professionals. They are not at your beck and call any hour of the day, ready to drop everything to show you a home right this minute. You are not your agent's only client (this is a good thing!), and like you, real estate agents need to eat, sleep, and spend time with their families.
- If your agent is not able to show you a home right this minute, it is not acceptable to call another agent and ask them to show you the home (see #2)
Do we as Real Estate Professionals educate people enough? What would you want them to know?
So, what do you think? Do we need to educate each other or the Public on what our responsibilities, work style and expectations are in order to facilitate a smooth transaction?
If we could only have a 3 minute presentation what would you want a prospective client to know?
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