I just ordered my replacement business cards.
I use an online provider, but there are a lot of places online and in town that will give you competitive pricing. I ordered 250 basic (but nice) business cards. No advertising on the back, and I'll get them in a week or two. It cost me $20, and will last me a couple of months, and that is as I do heavy marketing for my business. 250 cards can last others a long time.
Now, think of the impact this $20 investment can have on some members of your team:
- The entry level clerk position. Is the enthusiasm and excitement this would generate worth $20?
- The newly promoted person. How cool would it be to have their new business cards sitting at their new desk on their first day in their new position. $20.
- The new hire. Day 1. Here are your business cards. With your title. $20. Your HR Department will spend more than $20 in paperwork, files, and time.
- The Assistant Manager. One company I worked for, in an effort to save money, only allowed the "top manager" to order business cards. THe newly promoted Assistant Managers were notably deflated. My solution? If my Fortune 500 company couldn't afford $20 for business cards for my Assistant Manager, I knew I could. Too bad I was the only one with the idea.
Bottom line? This is a good, easy, and, yes, SMART investment in your team. Spend the $20, and reward your team proactively. The dividends will come back to you in spades.
By the way, how much was that lunch you just expensed?
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