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Could QR Code Riders replace the brochure box?

Reblogger Eric Kodner
Real Estate Broker/Owner with Madeline Island Realty 50317-90

I have to say I love the look of these QR Code Sign Riders.  The pricing is good too!  I've blogged about QR Codes before, but I'm always looking for new ways to implement them and new products that make use of them.  I believe it's possible that these great-looking sign riders may just replace the brochure box after all.

Original content by Monte Pratt

QR Code Rider Signs by Jack Pratt Signs

 

QR Codes isn't something new.


However, QR Code Riders are.

 

When the brochure box came out, my Dad was skeptical.  "Why would you want to put all that information out there when you really want the prospect to call?"  He was also skeptical of the fax machine, internet and e-mail, but he came around to those technological advances pretty quick.

 

In the real estate industry, you have to be on the cutting edge of technology.  Do they even print the MLS Book anymore or is it all on-line?  Hmmm, not sure - you guys can answer that one for me.  Anyway, QR Codes is cutting edge and we are right there with it!

 

Elizabeth Cooper-Golden was the one who tipped me to QR Codes and I can't thank her enough.  Above is an example of her "QR Code Riders".  Contact Elizabeth to see the response she's gotten from her QR Code Riders!

 

I had the privilege of speaking at RainCamp Prescott last week also.  Ben Kinney asked me if there is something new and exciting in the world of real estate signage.  I brought up QR Code Riders and while explaining, there were 2 women on the front row who I thought were going to jump out of their skin.  Suzanne Feinberg and Tina Malko of www.PowerVision4RealEstate.com.  They knew exactly what I was talking about.  Once I got home from RainCamp, I contacted Suzanne, helped her with updating her logo and got her underway with her QR Code Rider.  Together, we've developed a synergistic relationship in order to bring awareness of this technology to the real estate industry in hopes of providing quicker access of information to prospects.

 

So, I doubt that the brochure box will ever phase out, however, as one "in the market", I'd rather pull information up on my iPhone with all the information I want on a house rather than keeping track of a piece of paper.

But, if you want a brochure box anyway, you can click here too : )

 

Yours truly,

 

Monte

monte@jackpratt.com

800-299-5551

 

Comments(5)

Bob & Carolin Benjamin
Benjamin Realty LLC - Gold Canyon, AZ
East Phoenix Arizona Homes

Have a feeling that the market is a long ways from the QR taking over -- just our 2 cents.

Nov 02, 2010 01:55 PM
Scott Baker
www.eHomeReports.com Coldwell Banker Realty - Liberty Township, OH
Realtor Homes for Sale Cincinnati/Dayton Ohio

We are just beginning down this path. Interesting to see how far we in the business take it. If the consumer wants it, we will need to deliver.

Nov 02, 2010 01:56 PM
Anonymous
Darrin

You can buy QR code stickers for your Signs & Riders at http://www.SignQRcode.com

They are inexpensive and work GREAT!

Nov 03, 2010 09:44 AM
#3
Anonymous
Nick Smoot

My thoughts... It isn't off in the future it is right here. 

 

But just like when facebook was the craze or twitter, everyone got an account just to have one. Don't just use QR to be QR ready! 

 

Make sure it is leading to an actual Mobile experience worthy of your time or money. 

Example: QR leading to your listing on a non mobile website... BAD

 

Example: QR leading to your listing in a mobile optimized tour... GOOD

 

If you want help with this, let me know. 

 

nick.smoot@gmail.com 

Nov 03, 2010 10:12 AM
#4
Barbara Chatterton
The Stark Company Realtors, Madison WI - Madison, WI
Greater Madison Wisconsin Area Realtor

It is so good to see such quick results with brand new technology.  Those of you using the QR codes  are leading the way.  I am sure others will follow very quickly.  I still think brochures are needed because people like to take something home-less so with Gen Xer's though. 

Nov 05, 2010 04:55 PM