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Create Something Extraordinary

By
Home Stager with Blue Ribbon Staging



I just simply couldn't resist this...not that I have a "Sam" in my life, but I find the "Goodnite" irresistibly sweet.

These simple, every day items interrupted my day and got me to thinking...So much of life is wrapped up in our ability to create.

Writers take letters and create masterpieces of journalism.
Designers take scraps of fabric and create fashion.
Bakers take flour and sugar and create everything delicious.
and...
ASP Home Stagers take bits and pieces of ordinary and create something extraordinary.

Passion and creativity combine in a simply beautiful way as staging changes are orchestrated. We enter a property, not really knowing what we will find...bright and shiny, or tired and dated. Either way, when we walk out, neither we nor the property have remained unchanged.

As property owners, we are connected to our design. We are comfortable with our treasures around us. We are familiar with every stick of furniture, every photo and every memory piece that we see resting in it's place.

When we think of clutter, we think of the junk mail on the counter, the newspaper on the chair, and the shoes that have been left near the back door.

We remove the obvious and consider our property is now staged and ready for an Open House.

But Mr. and Mrs. Buyer realize something quite different.

They don't notice our lovely bay window view of Mt. Rainier...they can't get past the ornate draperies that frame the view.

They don't notice our high ceilings...they get stuck in the photo collages of our annual photo sessions that line the entry walls.

But they are observing, and they do notice.

They notice our collections, our hobbies, our family members, and our accomplishments.

Above all the things that they don't notice is that those things are the very things that have made this property our home, and our home is not for sale, our home is going with us.

They don't realize just how wonderful our property is, or just how perfect it could be for them.

They don't realize it, because our things are creating visual noise that is crowding them out.

And just that quickly, the first impression has been made, and just that quickly, they have moved on.

An ASP Home Stager will help us to see the big picture, to see through the eye of the buyer. After all, our goal is that Mr. and Mrs. Buyer will fall in love with our property...not our home.

Let's not let the opportunity to realize the greatest return on our investment pass us by.

Remember, we only get one opportunity to make a first impression...let's make it an excellent one!

Randy Ostrander
Lake and Lodge Realty LLC - Big Rapids, MI
Real Estate Broker, Serving Big Rapids and West Central MI

My wife and I notice it quite often that I look at things more analytical and she has the creative flair. Funny when we compare note and look at the same house in two distinctly different ways.

Nov 03, 2010 10:38 PM
Bev Patient
Blue Ribbon Staging - Puyallup, WA
ASP, IAHSP , SIRC

Thank you Randy....I think you have hit it exactly right.  That's the balance a good staging needs....to appeal to the broad range of buyers and draw them in to want the same house for independant reasons.

Nov 05, 2010 05:43 AM