I was inspired in writing this topic after reading ANGELA PHILLIPS blog; CO-BRANDING. Power partner is a term that is frequently used in severl networking groups. I actually did a post on networking, Networking Groups..... How important can they be to your business..... several weeks ago and George Souto did a good blog on Are You Working Your Network.....OR.....Are You Missing Out???
Power Partners can be described as those people that you would want to associate with in order to have a good referal source around you. I think so many of us over-look those around us that are a part of this definition.
An example of this. You are a Realtor. Your power partners would be:
- Loan Officer
- title company/clerk
- home inspector
- appraiser (this would be slim)
- homeowner agents
- financial planners
- past clients and their referrals
- divorce attorneys per Blanca Cholewczynski
Your are a loan officer:
- Realtor
- financial planners/accountants/CPAs
- bankruptcy attorneys
- title companies/clerks
- real estate attornerys
- appraisers
- homeowner agents
- past clients and their
- divorce attorneys per Blanca Cholewczynski
I hear many of you that talk about how things have slowed down. I speak to realtors daily that tell me that the loan officer's are back out on the street again and that they are receiving the typical donuts again. Brian Brady, are you bringing the donuts again? ;o) Two reasons why I am still busy. I was still in front of those realtors in the past 2 to 3 years and they see this. The other is that I have actually gone up to some of these power partners that I do business with and not really ask them, but basically say... " I would like you to introduce me to some of your contacts." I just did this with one of my title companies that I give business to. See, they all have been busy and haven't had time to network or even come to me. So I went to them and said that I would like to set something up. And yes...as a side note, referrals and my past clients have helped me tremendously. But building these other groups around you is what will propel you into the next category of greatness.
There is that old saying that you should surround yourself with good and great people; and groups of great people. And that you have to believe in this and not just take anyone into your group. The stronger will survive. When I first started in this business back in 1992, I was told to just line up all the realtors that I could find. Well, after many years of being in this business, I don't really believe in this so-called theory. It works for some, but only in the overall scheme of that almighty dollar. One of my inspirational quotes.."work smarter & wiser". Being surrounded by large numbers doesn't always get you more business and can be more time consuming. THANKS for reading this.
*****and the examples that I used for the realtor and loan officer lists are in no specific order.*****
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