What an interesting week it has been.  I let a FSBO write a post on my blog:

He wrote: 

Confessions of a FSBO, Part 1

Then I wrote:  Follow up on confessions of a FSBO

Then he wrote:  Confessions of a FSBO, Part 2

Then I wrote: Follow up on confessions of a FSBO 2 

 

I learned a lot from this, and got a lot of email.   My FSBO had reasons for not hiring me to sell a townhouse.  The main reason was expense.  I also learned that he did not know much about all the services that a full service REALTOR provides.  He and his partner may have also missed the fact that a REALTOR is listing their home and that they are using a flat fee broker.  Which raises some concerns about how information is presented to consumers and how Real estate companies even have names like "for sale by owner" , "direct by owner" , "by self", at least "help u sell" is a name that is less misleading.

My FSBO believes that all REALTORS are needed for is providing a listing on the MLS and providing a for sale sign.  They are correct in their assumption that neither of these activities require much time or money compared to the fee for a full service REALTOR.  They also believe that they are doing just as good of a job as a full service REALTOR could do.

What I found equally as fascinating is the reaction of some of my peers for allowing and contributing to the posts.  I sensed a lot of anger and hostility toward FSBO's and flat fee brokers.   I beleive we should respect alternative business models, and should recognize that FSBO's are just people trying to sell a home and that they are not going away any time soon.

In general I think it is a good thing to be able to have a conversation with a consumer posted on my blog, and I am greatful to Erik Hare for doing it.  He is a neighbor of mine who decided that he liked my blog and now does a post every Sunday and calls it Teresa's day off.   

  

 

 

 

 

 

 

 

 

3 Comments on Interacting with consumers on my blog

NOV
09
2006
243,564 Points 14 Featured Posts Outside Blog

Teresa, I'm in your market and in your corner as well.  I see nothing threatening at all about advertising Erik's FSBO process.  You are developing a relationship and will be the one he goes to in the future when he needs professional service.  It also gives the message to other FSBO's that you are not a pushy agent, but can be contacted for advice.  I, too, have heard the negative and caustic remarks about FSBOs.  Why?  In what way do they threaten my business?  Most of them I have talked with decide to use an agent because they had no idea how much work it was.  That statement, though, is our fault.  We make our job LOOK so easy that the consumer has no clue what we do in the background.  I had no clue before I became an agent!

Now on another note.  You, my nemesis and rival, must quit wracking up points.  I thought you were too busy to blog this week!

8:58pm • #1
221,087 Points 56 Featured Posts Outside Blog

Great exercise Teresa - It's wonderful to get the perspective of a FSBO first hand and know how they are thinking and what's driving their decisions.  I applaud you for doing something innovative.  In addition to this, you are creating great rapport with future FSBO's in your area and they will have a good reason to call you when things don't turn out the way they expected.  They say 80% of FSBO's end up hiring REALTORS - these odds will lean your way without a doubt.

Ines

9:56pm • #2
NOV
10
2006
600,280 Points 45 Featured Posts Outside Blog
This isn't yet the end of the story. It's good to have your blog open to all opinions, and I'll bet you get some great stories by the time your neighbor finishes closing on his house.
6:50am • #3


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Teresa Boardman

Saint Paul, MN

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Saint Paul Home Realty

Address: 413 Wacouta street #250, St. Paul, MN, 55101

Office Phone: (651) 216-4603

Cell Phone: (651) 216-4603

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