Groups are smaller communities within the larger ActiveRain. Join groups created by others. or start your own and
get others to join
This is the place to view the past and present contests put on by ActiveRain and its members. Everyone can join the
group and help encourage each other. Current contest will be highlighted posts so it's easy for you all to see. Let it
Curious as to what others in your profession think about a certain product or tool?
AR's community takes the time to leave honest and transparent reviews of their experiences
so you can be a bit wiser about your purchase.
Broken down by categories and subcategories for easy finds
Get an unfiltered look at what real users are saying
Leave a review yourself for others to benefit from
Add new products as you use them and gain points for doing so
ActiveRain University (ARU) provides free on-line training. We coach, consult and support real estate professionals about real estate trends, technology and social media.
ARU Calendar provides class types and registration links
Watch short tutorials on updating your photo, inserting a hyperlink and much more
Sign up for the Daily Drop so you don't miss out on AR's daily happenings
Find answers to most FAQ's
Whatever it is you're into and wherever you are, AR surely has a group for you to join.
Brand, off the wall, specific subject matters…whatever it is you're looking for.
Each time you write a post you can syndicate your post to 5 groups.
And if by chance you don't find what you're looking for, start a new group today!
Get your content in front of more eyes
Search by location or type
Feel free to start your own group
Find some that are close to home and close to heart
Each month AR runs numerous contests as a way for our members to engage in activities
that will boost their business and increase their visibility in the community and beyond.
Earn points by partaking in these contest and climb the leaderboard
Do what's good for you and your business by participating
If you have an idea for a contest, just let us know
Stay motivated and on track with new contests popping up each month
Ask a Real Estate Question
Here's another avenue for you to build relationships with others. Share your expertise with someone searching for answers.
Play the teacher role and help someone out today
Your Homepage will alert you of new questions in your state
A wonderful way to open a door to a possible new client
Ask a question yourself to get help
These state pages or hyper-local pages provide content directly related to a specific geographical location.
State, County, City and Neighborhood pages make it easy for consumers to find what they're looking for.
Post your listings, school information, local events, market reports and more
Consumers peruse these pages for information
Farm your niche market and cover all the happenings in your neighborhood
We recently created a Facebook ad for one of our clients. The ad we came up with was "Art, Literature, Food and Real Estate. Living up to Boston's standards. 'Like' what you hear?"
Our client called us, confused and slightly disappointed. She wanted to know why it mentioned nothing about her real estate business, her contact information, and where was the call to action?
If you have taken a dive into the wonderful world of Facebook lately, then you may have seen the ads that Facebook allows you to create to advertise your Business Page. These ads are a great way to grow your fan base. The idea is to pull people in and get them to "Like" your page, thereby becoming a fan. These ads are, in fact, the #1 way that Facebook users find out about fan pages.
What you need to remember, and what our client did not realize, is this - Facebook is a completely different world than your classic real estate marketing.
Your real estate business website features pages like "Your Home Buying Resource," "Selling your Anytown USA Home," "Featured Anytown Listings" and "About Your Anytown USA Real Estate Experts." It's chock full of ways to contact you, your real estate experience, and what you can do for their home.
Now take a look at your Facebook Business Page. If you've done everything right, your Facebook Page should feature posts like "Get Involved in Your Community at This Weekend's Food Drive" or "Have You Tried The Newest Tapas Restaurant?" If you've really gotten into it, it may also feature an additional tab on your latest listings or price reductions. But overall, it will be completely different than your website.
As a rule of thumb, your Facebook Page is about 80% fun, local information and 20% real estate.
A Facebook ad is meant to bring business to your Fan Page, not your website. Asking the viewer to "Like" you, is the call to action.
Facebook goes against everything you've ever learned as a real estate agent because your Facebook page is not about real estate. It's about connecting to your potential clients on a different level. In our opinion, as Real Estate Virtual Assistants, this connection could be a lot more valuable than any sales pitch-y ad you could put out there. True, it may not get the client to list their home with you right away. But you are forming a friendship - one without motive. You are simply providing them with information about your community. If you can get them to "Like" you, then you're off to a pretty good start.
RealSupport offers a great Social Networking service if you are struggling getting your Facebook Business Page off the ground. Check out RealSupport’s website for more information and samples on social networking for REALTORS.
Stacey Clarke Marketing & Copywriting Coordinator
The RealSupport, Inc. Team 1232 West Northwest Highway Palatine, IL 60067 Office: (847) 705-1655 Fax: (847) 589-8989 Info@RealSupportinc.com
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.