Individual Home Web sites

 By the way-these really do work: 

Want an Incredible advantage over the competition?
Think about having an individual Web site for your Top Listings. To see some examples go to www.13013th.com or www.30825granada.com

Features and benefits of Individual property web sites

Win More Listings:
Impress your sellers with showcase property Web sites that are 100% dedicated to their property. Their listing will be available to a worldwide audience 24 hours a day, 7 days a week. There is NO competition with other listings to distract the buyer.
In addition, Neighbors that see a www.address.com sign rider on your listing will immediately know that you are doing something different. This definitely puts you ahead of the competition in all your farming efforts.

Attract Buyers:
1. When prospective buyers drive buy, they only need to remember the street address, then log onto the web, and type it in. (Lots of buyers, will drive by and like the home but don’t want to call and get involved. They just want more information. A property web site lets them easily and privately look at the home.
2. Buyers get to see who you are and have access to your web site and/or e-mail. (An individual home web site is a live sales presentation…much better than just a listing sheet)
3. Individual home web sites allow you to feature photos, virtual tours, Google maps and UNLIMITED text for property descriptions. Individual property web sites are the richest source of information about a single property – exactly what buyers are looking for.

Your Competitive advantage:
In any market, it’s important to emphasize your competitive advantages to add value for your sellers.
An Individual property web site clearly demonstrates that you are marketing their property in the place where the most potential buyers are looking. Individual property web sites position you as a tech-savvy professional, and make it easy to justify your commission.
PS-homeowners will proudly tell their friends to look at their home web site which can definitely bring you referral business.

Advertising
A Home web site is both inexpensive and Easy to promote and advertise.
Use your home site address in all print advertising in place of expensive, descriptive copy(A Classified Ad Example: Run this in newspapers up north)
Incredible Florida Keys estate

Increases Your Brand Awareness:
Each web site comes with your company brand identity which can help increase your brand awareness. The more Listing Domains you have the better!

Testimonial

The property websites that you have created for me have been an invaluable marketing tool. The URL's make it easy to imbed the entire web site into all of my e- marketing, eliminating the need to have burdensome large phtographic files in the e flyers. I also have sign riders with the URL's on all my properties that have websites. This is a great tool, not only so that buyers can easily get all of the information they want quickly from their mobile devices but sellers also see these websites on my signs. As a result, they too want to list with me so that their home can be part of such a comprehensive marketing plan that includes the indivisual website designs. You are a master at your craft Dennis! Thanks for taking care of my Internet marketing needs!
Sally Stribling
Real Estate Sales
Coldwell Banker Schmitt Realty Co
100430 Overseas Highway, Suite 100
Key Largo Florida 33037
Business: 305-451-4422
Home: 305-451-1816 Fax: 305-451-0398
Cellular: 305-283-2002
email: keysproperty@bellsouth.net

For more info go to www.agentezsite.com 

 

2 Comments on How to market individual property websites

Dennis,

 Your right about having your personal agent web site. I think that the company web site, its often difficult to seperate one's self from the rest of the pack. With a casual buyer, they really could care less who they pick out.

Having your own personal web site will allow you to fully present yourself and ther would be no competing individuals on the page.

Thanks for posting this.

09/09/2007 12:34 PM by Richard Thewissen (ERA Realty Pros)


I use individual property sites.  I use them religiously.  They are definitely multi-faceted!

09/09/2007 01:58 PM by Renee Burrows - Las Vegas NV Real Estate (Nevada Realty Solutions)


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Real Estate Agent: Dennis Handa (DH Management)
Dennis Handa
Melbourne, FL
More about me…
DH Management

Office Phone: (321) 837-0316
Cell Phone: (321) 956-4003
Email Me
Website creation and complete online marketing solutions for the Real Estate Industry. We specialize in both residential and Commercial Agent, Broker and Property management websites.

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