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The first 14 days of any listing of any listing are critical with the second 16 days running close behind.

Here is the 14 day performance for an video of Los Bosques (a recent development project in Panama):

Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Day 8 Day 9 Day 10 Day 11 Day 12 Day 13 Day 14
72 48 36 17 24 37 36 38 43 29 35 46 49 31

First 14 day total: 541 video views

24 day total: 975 video views (as of this writing - still 6 days to go)

Only consistent performance around the hard numbers of property videos will improve the the odds for getting what sellers want: sales. The number of views of other types of content like conferences or interviews have little to do with buyers.

Detailed data are important to know the effectiveness of any content. All of these actual numbers are part of our new statistics available to our sellers, agents, and videographers that either contract their video production requirements with us or upload videos with http://vidlisting.com starting within the next few days. You'll also know the specific performance of videos that are using our real estate infrastructure on your own website separately from the total numbers.

We continue to definitely make progress month by month in building a growing audience of prospective buyers. We have several new features and infrastructure contracts that should continue to improve our results...and your results. This is fairly typical perfomance for http://vidlisting.com and reflects the consistent monthly growth in our metrics since launch. Want to understand our difference? Try asking your prospective online video infrastructure provider to make their property video performance data available on an individual property basis...especially for the first 14 and 30 day periods (excluding non-property video content)

Tony

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0 Comments on Progress Report: Performance For The Critical First Fourteen Days Of A Video Listing

MAY
22
2008

wow

To bad.

2:15am • #1

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A. Grey | Vidlisting.com| Real Estate Video Mentor

Bremerton, WA

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Vidlisting.com

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The blog and thinkpad of a real estate video professional. Topics include property tours, software development, advice about technology, consulting, and discussion of conceptual topics. All videos produced by vidlisting.com are produced with professional narration in English, Spanish, and Portuguese.


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