Some agents are hesitant during listing presentations to offer a cancelatiion policy on their listings. There are several reasons why I think this is wrong and several reasons why i think it is right.
Legally a listing can terminated under the following circumstances:
Broker has performed duties to fullest
The contract has expired
Revocation by the owner
Cancelation by the broker
Mutual cancellation
Bankruptcy or death of either party
Destruction of listed property
Change in property by government (zoning)
Som agents wont offer out the cancellation policy and it begs me to suggest this scenario..
Lets say your client decides he changed his mind and this upsets you as the listing agent. Are y ou going to force your customer to honor the listing? Do you really want to be brokering a home sale for a customer who sees this as a hostile act? This kind of defeats the purpose of having a client relationship doesnt it?
I offer a cancellation policy to almost every listing because it exudes confidence in my ability to satisfy their needs to the point that I'm willing to let them walk away if their not happy with the service or results. If we as agents remain protected for some time after the cancellation, then we should be confident in our ability to execute what we have promised to begin with according to the listing agreement.
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