Real estate marketing trends suggest the use of foreclosure lists may help find leads that turn into transactions.
"So I stumbled across some foreclosure lists and mailed 150 last week and got a listing!"
Lisa - Realtor, Woodbride, VA
I wanted to share this quote from one of our clients who has been mailing out our short sale postcards and had some success. She was doing Short Sale Marketing to thousands at a time with a random list of people and wasn't getting the results she had hoped for. The important thing to mention is that she didn't just GIVE UP...she persevered, tried something different and got different results! And...she only mailed out 150!!!!
You know...the definition of insanity...
"Doing the same thing over and over, expecting something different to happen..."
I also wanted to share two resources we are aware of for mortgage late leads. One company is called Foreclousre U and they actually found us while searching for somewhere to refer their clients to for real estate marketing. We have also heard some good feedback about the lists that are available to you via Foreclosure Radar. Many subscribe to it, but how many people are actually marketing to the lists is the big question.
I am very interested in feedback regarding lists and the types of lists that are working for you. I am also interested in knowing how many times you have mailed to the same list as well as response rates or anything else you can share. Your lessons learned can save someone else tremendous amount of wasted time and money. Thanks in advance for sharing.
Happy Short Sale Marketing and Happy Holidays!
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