Do you blog? Do you like to network? RainCamp in Philadelphia is a great place to do both. Yes, I am listening, but also blogging.. I call this multi-tasking.
Here we have Bob Stewart and Ben Kinney talking about blogging tips, giving SEO tips, and so much more.
Are these types of events good? Waste of time? I have been blogging for 4 + years now and as long as I can come away with 1 or 2 new tips and or ideas... and network with like-minded professionals, it's a WIN WIN.
Learning -
Some good info shared today.....
- Types of online advertising
CPM - cost per impressions such as banner ads
CPA - cost per action which would be paying per lead
PPC - pay per click such as Google Ad words, yahoo search marketing, and Microsoft ad center
- Contact Forms - free, yes, we all like free stuff. Sites to collect consumers information online.
- Lead capture strategies
Baiter results - let the consumer view for free at first, but the 2nd or 3rd time they click on something, you make them register.
Open Search - Never forcing the consumer to sign up for anything.
- Key search terms and exploring the long tail. You will get less clicks on a longer specific long tail, but a better quality lead. Why? That person knows what they are looking for.
- Linking - You want people to link back to your site. You can link back to others, but google is starting to crack down on reciprocal back linking. I have heard different opinions on this, so look into it.
- SEO - Questions and Info
Key word density - your key words should be between 2 percent to 4 percent of your total post regarding your total words. Need a word counter? Word Counter
Age & size of your domain name
Page title is important, using some key words
First sentence - you should have your key word in the first sentence.
Links - have a few links in your post pointing back to your main site. Example. Write a post on Active Rain and in your signature, have a few key words pointing back to your main outside site. 2 to 4 outgoing links is good.
- Facebook ads - two types - learn it and "Do it"
pay per click
cost for 1,000 impressions
- and more info
Networking -
Who doesn't like to network, to socialize.... and party. We held a meet up/gathering last night at The Swift Half Pub. We had a good turn out, about 25 people. Hannah Williams (PA), known as Helpful Hannah, posted about this last night. I only had the chance to take one picture, but there are several who took many. More posts should be appearing in the next 24 hours.
Philadelphia RainCamp Pre-Party Fun by HelpfulHannah
Our very own Sheldon Neal (NJ), aka the British Agent, wrote this post.
RAINCAMP PHILLY ! PRE-CAMP HAPPY HOUR(S) !!!!!
Pat Kennedy (DC), Kerri Greenhalgh (WA), & Kelly Clifford (WA)
At RainCamp - Dagny Eason (CT) & Erica Ramus (PA)
As you can see, a great time in networking with people from all over. Duing the breaks, I got to meet people that I have been talking to for a few years, and finally getting to put a face to the name and voice.
In 1 hour, AR will be having a happy hour at Plough and the Stars... a great Irish Pub & Restaurant in Olde City in Philadelphia, PA.
Jeff Belonger's simple advice... Blog..."Just do it" and do it on Active Rain, especially if just starting out. It works...
UPDATE : 12/1/10
Another Phabulous RainCamp - Phun and Phriendship in Philly phor a RainMaker By : Irene Kennedy
Rain Camp Philly from Wilton CT by Dagny Eason
RainCamp Made Me Uncomfortable By : Joseph Michalski
UPDATE : 12/2/10
Philadelphia Pa Real Estate Blog "video" RainCamp 2010 Pt 1 by Hannah Williams Chris Somers in a video on the Panel.
RAINCAMP PHILLY - Highlights from my Notes by : David Monsour David mentioned some things that I didn't cover in my recap.
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