Hubspot.com recently came out with an ebook that talks about 35 ways to market your Blog. Not only is this great information, but these ideas are also great for marketing your website, Facebook page, Twitter, YouTube videos, etc. Here are the 35 ways:
- Promote it on your website. If you have a website, you have to have a Blog Page!
- Add a link to your website and blog to your email signature
- Put your website and Blog on your business cards, print advertising, etc
- Like your Facebook Twitter pages
- Leverage Twitter Hashtags
- Post your blogs on your Facebook Page
- Post your blog on your Linkedin Status
- Submit to directories. Directory
- Include your blog and website on any news releases
- Post often. The more you blog, the more you will be found!!
- Guest Post. Do a post on someone else's blog
- Interview. Make a post about the interview
- Submit your site to Google
- Put your blog on customer invoices
- Showcase your employees on your blog and website
- Develop a newsletter with the topics of your blog or posts
- Talk about your blog and website when you talk at events
- Answer your clients questions with past blogs that answer the question in detail
- Be a human. Give your blog a personal touch
- Use your blog as Customers FAQ's
- Focus on information your customers really need
- Use the Right Keywords
- Post your blog on Social bookmarking sites, like Digg
- Don't hide your RSS Button
- Create a list of your favorite bloggers and inform them of making the list. You can help market their blog and vice versa
- Use Numbers in your Blogs Title. Popular blogs tend to have numbers in the title
- Comment on other's blogs
- Link to other posts within your current post
- Go back to old posts and update them with new links
- Don't complicate your site, make it easy to navigate
- Try a contest
- Find relevant forums to add your input
- Have a point of view. Make your blog stand out
- Define your niche
- Never stop blogging
All of these ideas are great. But I would also like to add to it. Blog Locally!! Talk about where you are located. It helps for people to relate to you and your blog. I hope you found this helpful. Email me and I will send you this ebook "Better Business Blogging in 2011" for free.
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