I thought this was a very refreshing story from the NY Times:

F.T.C. Backs Plan to Honor Privacy of Online Users

The concept of having a right to opt IN to have your internet travels tracked by third parties, rather than being tracked at their will.

How novel!  With GOOG going into TV, so they can track every click of your remote, and trying to buy Groupon so they can track your use of specials; With MSFT/IE8 forcing you to choose privacy with every browsing session, I have to say, this is an intrusion by government that I may have to ponder a little bit.

I even tried to share the NY Times story on Facebook.  Until I had the opportunity to opt into having the NY Times access the very depths of my soul.  So, I made a conscious decision regarding the few remaining shreds of privacy I may still have.  I decided not to share on FB.

NY Times privacy concession request

Look at all that data access they want, to let me give them more free exposure by linking to their article on FB!  So, I clicked "Don't Allow," and it won't be shared.

Not very "Web 2.0," that, me thinks.

.

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Scan the QR Code with your Smartphone to Email MeQR CodeMike Jaquish, REALTOR®

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6 Comments on FTC talking about internet surfers having a right to opt IN to tracking

DEC
02
2010
564,801 Points 17 Featured Posts Called Shot Master

Mike - to me, having a history in advertising, and knowing what advertisers are accustomed to being able to track, down to the UPC codes on the items we purchase, I would not be opting in to have anyone track my online activities, however, the cookies most sites require mean some of my activity is already registered...Big Brother, anyone?
7:30am • #1
563,082 Points 10 Featured Posts Outside Blog Called Shot Master

Hi Mike, I am with you...I want government to back off...and I really don't like people following my clicks, my spending, my hairdo or my dog..oh now I feel better, thanks for letting me release some steam!
7:32am • #2
742,060 Points 18 Featured Posts Outside Blog Called Shot Master

Carol and Rene,

We are in the minority.  People have rushed to embrace tracking as long as they get a bauble or trinket in return.

We have made a few companies very rich and very powerful in the pursuit of "free."
7:35am • #3
568,010 Points 140 Featured Posts Outside Blog Called Shot Master

Mike, Good point on how people will readily give up some of their personal privacy or freedoms if they feel there is a return. That is how the masses are manipulated into believing things will be better for them if Big Brother has more access into their lives. The internet has been anything, but private. It's about time that changed.
7:46am • #4
742,060 Points 18 Featured Posts Outside Blog Called Shot Master

James,

My favorite line on the topic was from a FB user, "Everybody knows.  Nobody cares."
7:58am • #5
982,427 Points 114 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Everybody knows . . . nobody cares.  Funny.  But, the advertisers like to collect data and churn out reports, and get a feel for things.  Brave new world.  Like I've said before -- just chip me, and get it over with already.  I'm just a cog . . . the older I get the more I realize this. 

I'm confused!  Just read this article on CNN Money:  FTC "do not track"

4:12pm • #6

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Mike Jaquish 919-880-2769 Cary, NC, Real Estate

Realty Arts

Cary, NC

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