So tell me, what is strange about this statement?
Too often we talk about our current levels of production on what we did in the past. Even though at one time we did 65 deals, now we are closer to 10.
So, tell me what is wrong about this statement? I'll give ya three...
Well, for starters... If your business has suffered in last few years, be honest with yourself... Be realistic and take the bull by the horns. Once you start to be honest with yourself, you can start to get into productive action again. The RIGHT type of productive action.
Secondly, your business planning should always be created to help you get to whatever next level you are trying to get to. So if you still think you are a 65 transaction agent, then the business planning you are doing on paper is going to be misleading to you. Your daily goals and actions are based upon an agent that is doing 65 transactions, and your next goal is 80... But how are you going to get to 80 if you are not at 65 right now? So if you are honest with yourself, then you can work on going from 10 to 65 this year, and 80 the next year.
And lastly. Sometimes we embellish our numbers, and tell everyone that we are a 65 transaction agent to make us feel better. And to appease our... um... ego? So, if you are willing to lie about something like this, you may be willing to lie about the daily goals you are setting for yourselfto make sure you reach your numbers. You say you are going to call 10 people a day, but you only call 3... Would you then be more inclined to put 10, to be sure that your numbers look good in the end?
Sometimes honesty with ourselves goes just as far as honesty with others...
Cheers!
-Chris
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