A Good Realtor® is Like a Good Restaurant
This post was written by Claudette Millette, a Broker- Owner from Massachusetts. I absolutely agree with her. You cannot be just a commodity, you need to provide services that make you stand out for quality and reliability. Great job, Claudette!
I sometimes think of the services that a Realtor® provides as being comparable to that of a good restaurant. And, when I think of my favorite dining establishments, the reason becomes abundantly clear.
There are only a few places that I constantly rely on for dining and I am always drawn back to them for the same reasons.
- Reliability - Since my diet is mainly seafood an establishment has to have a reputation for having everything fresh. I never want to patronize a place that is not reliable in their quality.
- Consistency - I am predictable enough to have a few favorite dishes that I repeatedly order and I do not want to be disappointed that they are not as good as they were the previous time.
- Service - The service at my favorite restaurant goes way beyond what you would expect. On one occasion, I had a concern about the way a meal had been cooked. The manager was at my table in a flash, literally on bended knee apologizing. It reminded me of an old Monty Python sketch in which the diner complained about a dirty fork. You may be familiar with it - The Restaurant Sketch.
So, what is the connection between a real estate agent and a fine restaurant?
In real estate, we need to provide a very consistent menu. In my case the main course is Buyer Agency. That is to say, I help people find their perfect home and guide them through the process of procuring it with the least amount of stress.
Just as it is with a good restaurant, there have to be people who return and send their friends, time and again. And, the only way to gain that kind of loyalty is through reliability, consistency and great service.
So, if you are searching for a home in the Metrowest area, please go to my website and check out the menu. It will be my sincere pleasure to serve you.
Copyright 2010 "A Good Realtor® is Like a Good Restaurant"
Claudette Millette, Broker, Owner, The Buyers' Counsel - (508) 881-6230
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Happy Holidays!
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